Gendai Agency Inc. engages in planning and production of advertising and promotion services in Japan. The company is involved in planning and production of advertisements using internet media and mass media, such as television, radio, newspapers, and magazines; newspaper insert advertising planning and production; planning and production of direct mail, posters for interior and exterior store decoration, POP and other printed materials, novelties, etc. It also engages in video and web contents production; advertisement planning and media slot sales; planning and production of ads, etc.; operation of customer referral support media; leasing of real estate and office brokerage; and research and development for new service and new business model activities, as well as planning and management of store events. The company was founded in 1994 and is headquartered in Shinjuku, Japan.