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Premier Enterprise Public Company Limited, through its subsidiaries, invests in the insurance brokerage and consultancy business. The company operates through two segments, Vehicle Rental and Insurance Brokerage. It offers long-term car rental services to corporate, government, and state-owned enterprises. The company also offers voluntary and compulsory car insurance, fire insurance, marine insurance and transportation, and miscellaneous insurance products. In addition, it offers commercial credit to various businesses, and computer hardware and accessories rental services. The company was incorporated in 1974 and is headquartered in Bangkok, Thailand.