Key Takeaways Rapid AI feature integration, strategic partnerships, and e-commerce expansion are strengthening Meitu's engagement, diversifying revenue streams, and positioning for long-term top-line growth. Rising global demand for digital self-expression fuels robust subscription growth, boosting user engagement, higher ARPU, and improved operational efficiency for sustained profit increases.
Meitu, Inc., an investment holding company, engages in the development and provision of products that streamline the production of photo, video, and design with other AI-powered products in Mainland China and internationally. Its product portfolio includes Meitu app, Wink, DesignKit, QIMI; BeautyCam, Kaipai, WHEE, MeituYunxiu, and MOKI; ecosystem products, such as ZCOOL, ZCOOL HelloRF, ZCOOL Education, ZCOOL Design Service, and RoboNeo; and MiracleVision. The company also provides Meitu PC version, Meitu AI Open Platform, MeituEve, Meidd, and The Meitu Imaging & Vision Lab. In addition, it is involved in the provision of online advertising and other IVAS by offering a portfolio of photo and community apps, as well as information technology services; smart hardware business; and solutions for beauty industry. Meitu, Inc. was founded in 2008 and is headquartered in Xiamen, the People’s Republic of China.
