TSE:7203Auto
Is Toyota (TSE:7203) Using US-Built Imports to Quietly Redraw Its Global Production Map?
Toyota Motor Corporation has announced that, starting in 2026, it will sell US-built Camry, Highlander, and Tundra models in Japan, reversing the traditional export flow and working with regulators to enable their import.
This move highlights how Toyota is using its American manufacturing base to broaden Japanese consumer choice while also supporting Japan–US trade relations.
We’ll now examine how importing US-built vehicles into Japan could influence Toyota’s investment narrative,...