TSX:DOOLeisure
BRP’s Expanded Experiences Platform and 2027 Lineup: A Turning Point For TSX:DOO’s Brand Strategy?
BRP Inc. recently launched its enhanced BRP Experiences online platform and unveiled its Model Year 2027 Lynx and Ski-Doo snowmobile lineups, featuring new Rotax engines, redesigned utility models, and special 20th anniversary editions.
The combination of an expanded adventure-planning platform and refreshed high-performance products underscores how BRP is tying customer engagement more closely to its core powersports brands.
We’ll now explore how the expanded BRP Experiences platform...