お知らせ • Oct 22
Specificity, Inc. Appoints Rob Gagne as Chief Technology Officer Specificity, Inc. announced the appointment of Rob Gagne as Chief Technology Officer (CTO). With more than three decades of experience leading breakthrough technology initiatives across finance, enterprise software, and data systems, Gagne joins Specificity's powerhouse executive team to drive the company's next phase of global growth and technical
dominance. A pragmatic innovator with a proven record of execution, Gagne has engineered and led development efforts for
some of the world's most complex data and software systems. As CTO and Head of Engineering at Nexaweb Inc., an
early pioneer of rich web technology, he delivered enterprise-scale solutions for over 200 global clients including Mitsubishi UFJ Bank, Rabobank, Hyatt, and Jefferies. Later, as CTO of Atabok, Gagne spearheaded the creation of real-time data systems leveraged by HSBC, Lehman Brothers, and Toyota. Gagne began his career at J.P. Morgan Chase, later lecturing in software development at Northeastern University, and went on to found Fluxweave (Weave.io), a Tokyo-based technology company powering collaborative, data-driven applications. As CTO he helped lead Nexaweb's acquisition by Tobesoft Co. Ltd., underscoring his ability to align visionary product development with tangible business growth. Now, at Specificity, Gagne joins forces with CEO Robert Fedder and Founder Jason Wood, two leaders known for their unapologetically aggressive pursuit of marketing innovation and efficiency, to rebuild the foundation of the digital advertising ecosystem. Together, they are executing on a shared vision to deliver machine-learning-powered, fraud-free ad delivery that protects advertisers' dollars, eliminates waste, and redefines how performance is measured worldwide. お知らせ • Sep 05
Specificity Appoints Eddie Olavarria as Director of Digital Marketing Performance Specificity strengthened its leadership team with the appointment of Eddie Olavarria as Director of Digital Marketing Performance, a role that will be central to driving the company's next phase of growth and international expansion, initially throughout Europe. Eddie brings more than 20 years of expertise in paid media, analytics, and conversion optimization, with a proven track record of managing multi-million-dollar advertising budgets and consistently delivering 4x+ ROAS. Over his career, he has helped businesses across diverse industries transform digital ad spend into measurable growth. In his new role, Eddie will lead performance marketing strategies, advanced analytics, and campaign optimization-driving outcomes that go beyond impressions and clicks. His results-driven approach aligns seamlessly with Specificity's mission to eliminate industry waste and deliver smarter, sharper, and more ethical marketing solutions. お知らせ • Jun 14
Specificity, Inc. Appoints Mary Steele as Creative Director Specificity Inc. announced that Mary Steele has been given additional roles and named Creative Director. Mary provides Specificity clients creative vision along with high level creative work. Her skills range from graphic design, web design and animation and brings to the table serious experience in campaign strategy. She's been tasked with running the creative aspect of Specificity's biggest clients and has most recently been responsible for the complete overhaul of the Specificity brand position. お知らせ • Aug 10
Kevin Harrington Joins the Advisory Board At Specificity Inc Fortune 100 investor and inventor of the Infomercial, Shark on Shark Tank, Kevin Harrington, brings his expertise to Specificity, as he joins the advisory board of the Tampa-based digital marketing company. The team at Specificity, led by the forward-thinking Jason Wood, has again gotten a boost in the pursuit of delivering the best experience to clients as the innovative digital marketing company recently added the "original Shark on Shark Tank, "Kevin Harrington to its advisory board. Specificity has grown to become a leading provider of online marketing solutions designed to meet the needs of businesses across industries. Kevin Harrington has literally seen it all and done it all in the business world, as an Original Shark on the hit TV show Shark Tank, and pioneering the As Seen on TV brand. Over the years, the philanthropist and world-renowned businessman has worked in different capacities in the business environment and he will undoubtedly be a massive addition to the Specificity team. The decision to add Kevin Harrington as a member of the advisory board of Specificity Inc. is not particularly surprising. Kevin's marketing background is the perfect fit for the situation, especially with all of the changes in online marketing and the company's ability to identify and utilize cutting-edge technology. What makes Specificity different is their ability to arrive at very granular audiences depending on who their client needs to speak to, to drive the highest ROI from their digital campaigns. Specificity Inc. is part of a big family that includes Bullseye, Tradigital Partners, The Investor Center, and Pick Pocket. Kevin Harrington is a co-founding board member of the Entrepreneur's Organization, pushing boundaries repeatedly to enjoy 100-times success, with his exceptional contributions to businesses producing over $6 billion in global sales as well as the launch of more than 500 products. He has also worked with several celebrities turned entrepreneurs including, Billie Mays, Tony Little, Jack LaLanne, and George Foreman, amongst others. Popularly called the Entrepreneur's Entrepreneur and the Entrepreneur Answer Man, Kevin's passion for helping businesses succeed will translate into fantastic feats for Specificity Inc.