Anuncio • Jun 25
Williams Sonoma and Williams Sonoma Home Launch Exclusive Collaboration with Hill House Home Williams Sonoma and Williams Sonoma Home, portfolio brands of Williams-Sonoma, Inc. announced a new collaboration with Hill House Home, the fashion and lifestyle brand founded by Nell Diamond. The new collaborations for both Williams Sonoma and Williams Sonoma Home reimagine Hill House’s beloved feminine and romantic aesthetic through thoughtfully curated assortments of dinnerware, kitchen textiles, bedding, entertaining essentials, furniture and decorative accents for the home. Featuring romantic florals, soft color palettes, heirloom-inspired details, and elevated craftsmanship, the collection blends Hill House’s signature charm and iconic prints and patterns with Williams Sonoma and Williams Sonoma Home’s heritage of quality and design. Created for gathering, hosting, and everyday rituals alike, the new collections provide customers with elevated summer entertaining options designed to be utilized both indoors and outside the home. Each piece reflects an intentional balance of beauty and functionality, pairing heirloom-inspired style with elevated materials and thoughtful craftsmanship made to be used, loved, and shared season after season. Across the assortment, signature floral prints, botanical patterns, soft stripes and lattice patterns appear on items ranging from dinnerware and serveware pieces to Italian-woven percale bedding, embroidered linens and decorative accessories. The collection also features scalloped details, woven materials and vintage-inspired silhouettes designed to bring a garden-inspired aesthetic to everyday entertaining and living spaces. Williams Sonoma, Williams Sonoma Home, and Hill House Home will host a special event on Wednesday, June 24, at 5:30PM inside the Williams Sonoma store at Columbus Circle in New York City. Customers are invited to experience the charming world of Hill House to sip signature drinks from Nell’s Coffee Bar while shopping the collection and enjoying a special meet-and-greet with Hill House founder. Anuncio • Jun 12
Williams-Sonoma, Inc. announces Quarterly dividend, payable on August 21, 2026 Williams-Sonoma, Inc. announced Quarterly dividend of USD 0.7600 per share payable on August 21, 2026, ex-date on July 17, 2026 and record date on July 17, 2026. New Risk • May 26
New minor risk - Share price stability The company's share price has been volatile over the past 3 months. It is more volatile than 75% of Italian stocks, typically moving 7.0% a week. This is considered a minor risk. Share price volatility indicates the stock is highly sensitive to market conditions or economic conditions rather than being sensitive to its own business performance, which may also be inconsistent. It also increases the risk of potential losses in the short term as the stock tends to have larger drops in price more frequently than other stocks. This is currently the only risk that has been identified for the company. Buy Or Sell Opportunity • May 26
Now 21% undervalued after recent price drop Over the last 90 days, the stock has fallen 2.5% to €169. The fair value is estimated to be €215, however this is not to be taken as a buy recommendation but rather should be used as a guide only. Revenue has been flat over the last 3 years. Earnings per share has grown by 8.1%. For the next 3 years, revenue is forecast to grow by 4.5% per annum. Earnings are also forecast to grow by 4.6% per annum over the same time period. Reported Earnings • May 22
First quarter 2027 earnings released: EPS: US$1.95 (vs US$1.88 in 1Q 2026) First quarter 2027 results: EPS: US$1.95 (up from US$1.88 in 1Q 2026). Revenue: US$1.81b (up 4.4% from 1Q 2026). Net income: US$231.4m (flat on 1Q 2026). Profit margin: 13% (in line with 1Q 2026). Revenue is forecast to grow 4.5% p.a. on average during the next 3 years, compared to a 5.7% growth forecast for the Specialty Retail industry in Europe. Anuncio • May 19
Williams-Sonoma, Inc. to Report Q1, 2027 Results on May 21, 2026 Williams-Sonoma, Inc. announced that they will report Q1, 2027 results Pre-Market on May 21, 2026 Anuncio • May 07
Williams-Sonoma, Inc., Annual General Meeting, Jun 18, 2026 Williams-Sonoma, Inc., Annual General Meeting, Jun 18, 2026. Location: register.proxypush.com/wsm, United States Anuncio • Apr 29
Williams-Sonoma, Inc. Launches Dormify Williams-Sonoma, Inc. announced the launch of the company’s tenth brand, Dormify. Designed to meet the evolving needs of students and young consumers navigating dormitories and compact living environments, Dormify offers a curated, modern assortment of stylish and highly functional home furnishings. Through the newly launched Dormify website, customers can engage with the brand’s inspirational content, design their dream bed, build a personalized wish list, access curated checklists, and receive complimentary design and shopping guidance. The launch of Dormify underscores Williams-Sonoma, Inc.’s continued investment in portfolio expansion and the company’s strategy to reach new customer segments through differentiated, lifestyle-driven brands. This strategic portfolio expansion positions Williams-Sonoma, Inc. to further capture the underpenetrated dorm and small-space living market by introducing a fresh, accessible design perspective–while upholding the quality standards and customer service offerings that define the company’s brands. By leveraging the Williams-Sonoma, Inc. retail network of more than 450 stores, Dormify has also launched the Pick-Up Near Campus™ program, allowing students to place orders and conveniently pick them up at a WSI store location near campus on a preferred date. Customers who select Pick-Up Near Campus™ at checkout will be paired with a dedicated Dormify concierge to coordinate delivery and help avoid common issues associated with campus mailrooms, apartment buildings, and shared-living locations. Dormify designs and curates stylish, space-saving solutions for small-space living. Dormify is committed to providing customers with quality products and elevated customer service. Through an assortment of accessible, fashionable and highly functional home furnishings, Dormify helps make every space–no matter how small–feel like home. Anuncio • Apr 08
Williams-Sonoma, Inc. Promotes Aujsha Taylor to President of Rejuvenation Williams-Sonoma, Inc. announced the promotion of Aujsha Taylor to President of Rejuvenation, the company’s premier lighting and hardware brand. Taylor has been with Williams-Sonoma, Inc. since 2003 and stepped into the leadership role for Rejuvenation in 2020. Under her leadership, Rejuvenation’s revenue has more than doubled, driven by expanded merchandise categories and growth of the brand’s retail footprint to 13 stores, including Nashville and Salt Lake City locations that opened in 2025, with plans to open a 14th retail location in Dallas in 2026. As President of Rejuvenation, Taylor will continue to lead Rejuvenation’s merchandising strategies, product innovation, and growth initiatives, further strengthening the brand’s position as a leader in thoughtfully designed, high-quality home furnishings, fixtures, and lighting. Taylor brings extensive experience in retail leadership, having demonstrated a strong ability to drive innovation across channels, elevate customer engagement, and deliver sustainable business results. Anuncio • Mar 31
Pottery Barn Kids Launches Collaboration With Tutu Du Monde Pottery Barn Kids, portfolio brand of Williams-Sonoma, Inc., the world’s largest digital-first, design-led and sustainable home retailer, announced a new collaboration with Tutu du Monde, the popular children’s fashion brand renowned for ethereal, hand-embellished tutus and couture-inspired dresses. The exclusive Tutu du Monde for Pottery Barn Kids collection translates the fashion brand’s signature aesthetic—delicate tulle, intricate embellishments, and soft, romantic palettes—into a curated assortment of bedding, décor, and accessories designed to inspire imagination and creativity at home. From layers of fine tulle in dusty pastels to shimmering sequins and starry accents, the new Pottery Barn Kids collaboration captures Tutu du Monde’s signature soft and romantic magic. The collection spans key categories including magical bedding, whimsical backpacks; and decorative accessories such as canopies, lighting, rugs, mirrors, storage solutions, and Pottery Barn Kids’ Iconic Anywhere Chair. Fantasy meets function with pajamas, baby gifting and bath, offering a cohesive and elevated approach to children’s interiors. Anuncio • Mar 25
Pottery Barn Kids, Pottery Barn Teen and Hill House Home Launch Exclusive Collaboration Pottery Barn Kids and Pottery Barn Teen, portfolio brands of Williams-Sonoma, Inc. announced a new collaboration with Hill House Home, the fashion and lifestyle brand known for its feminine style and signature prints. For this collaboration, the brand brings its distinct design aesthetic to nurseries, children’s bedrooms, teen spaces and dorm rooms, reimagined through the quality craftsmanship and thoughtfully designed furnishings of Pottery Barn Kids and Pottery Barn Teen. The Hill House Home for Pottery Barn Kids and Hill House Home for Pottery Barn Teen collections feature furniture, bedding, rugs, décor, nursery essentials, lighting, wallpaper, bath accessories, pajamas and storage. Blending Hill House Home’s design sensibility with the trusted quality of Pottery Barn Kids and Pottery Barn Teen, the collection offers pieces designed to help kids and teens create spaces that feel joyful, personal, and beautifully styled—from nursery through dorm. Reported Earnings • Mar 18
Full year 2026 earnings released: EPS: US$8.96 (vs US$8.91 in FY 2025) Full year 2026 results: EPS: US$8.96. Revenue: US$7.81b (up 1.2% from FY 2025). Net income: US$1.09b (down 3.3% from FY 2025). Profit margin: 14% (in line with FY 2025). Revenue is forecast to grow 4.2% p.a. on average during the next 3 years, compared to a 16% growth forecast for the Specialty Retail industry in Italy. Anuncio • Mar 17
Williams-Sonoma, Inc. Promotes Vicki McWilliams to President of Stores and Customer Care Williams-Sonoma, Inc. on March 17, 2026 announced the promotion of Vicki McWilliams to President of Stores and Customer Care. McWilliams has been a trusted leader at Williams-Sonoma, Inc. for more than 19 years, most recently serving as Executive Vice President of Stores and Customer Care. She leads the entire fleet of stores across the Williams-Sonoma, Inc. portfolio of brands supported by exceptional associates, inspiring environments, and beautiful products. Over the course of her tenure, McWilliams has delivered impactful results while strengthening the company’s retail organization, including participating in the expansion of the company’s international presence in United Kingdom and Mexico, and supporting the growth of the Canada business. McWilliams has also helped drive several key initiatives, including the launch of in-home design services, the implementation of AI tools across customer care, the growth and transformation of the outlet business, and the expansion of in-store experiences such as classes and events. Anuncio • Mar 03
Williams-Sonoma, Inc. Promotes Abby Teisch To Chief Marketing Officer, Effective March 2, 2026 Williams-Sonoma, Inc. announced the promotion of Abby Teisch to Chief Marketing Officer, effective March 2, 2026. Teisch previously served as Executive Vice President of Marketing for Williams-Sonoma, Inc. and will continue to report to President and Chief Executive Officer Laura Alber as a member of the company’s executive leadership team. In her expanded role, Teisch, a 20-year veteran of Williams-Sonoma, Inc., will lead enterprise-wide marketing strategies across the company’s portfolio of brands, with responsibility for performance marketing, customer engagement, and data-driven growth initiatives. During her tenure as EVP of Marketing, Teisch advanced the company’s marketing strategy and measurement capabilities, enhanced digital customer acquisition and retention efforts, and elevated brand storytelling across channels. Under her leadership, Teisch’s teams balance creativity with precision analytics, strengthening both brand equity and bottom-line results. Her leadership has supported Williams-Sonoma, Inc.’s continued differentiation as a digital-first, design-led retailer. Anuncio • Feb 11
Mark & Graham, a Portfolio Brand of Williams-Sonoma, Inc. Expands Sanderson Collaboration Mark & Graham, a portfolio brand of Williams-Sonoma, Inc. announced the next chapter of its collaboration with iconic English design house, Sanderson. Following the debut of Sanderson for Mark & Graham last February, the popular collaboration now includes bath products available for personalization that reimagine Sanderson's timeless English patterns as elevated essentials for daily rituals. The new Sanderson for Mark & Graham collection features five distinct patterns curated from Sanderson's renowned archive, dating back to the 19th century. Each design draws on botanical themes, inclusive of Fencott, a leaf Motif influenced by a historic hand-block print with a soft watercolor effect, and Foraging, a woodland-inspired pattern featuring wild berries and blossoms. The collection also includes FlowerScallop, a print exclusive to Mark & Graham, that layer's florals over delicate pinstripes, offering a modern take of Sanderson's timeless patterns. Products in the collection are brought to life with Mark & Graham's signature personalization services which allow customers to make each piece distinctly their own. From decorative monograms, names, and initials across bath textiles, pajamas, ceramic home decor, travel and other accessories, the new Sanderson for Mark &Graham collection is designed for meaningful customization opportunities on each product in the assortment. Customers can choose from a curated library of more than twenty fonts and a dozen colorways, applied through embroidery, foil debossing, decal, and digital printing techniques - transforming every item into a truly one-of-a-kind statement. Anuncio • Dec 17
Williams-Sonoma, Inc. Declares Quarterly Cash Dividend, Payable on February 20, 2026 Williams-Sonoma, Inc. announced that its Board of Directors has declared a quarterly cash dividend of $0.66 per share of common stock. Each stockholder of record as of the close of business on January 16, 2026 will be paid the cash dividend on February 20, 2026. New Risk • Nov 24
New minor risk - Share price stability The company's share price has been volatile over the past 3 months. It is more volatile than 75% of Italian stocks, typically moving 6.1% a week. This is considered a minor risk. Share price volatility indicates the stock is highly sensitive to market conditions or economic conditions rather than being sensitive to its own business performance, which may also be inconsistent. It also increases the risk of potential losses in the short term as the stock tends to have larger drops in price more frequently than other stocks. Currently, the following risks have been identified for the company: Minor Risks Share price has been volatile over the past 3 months (6.1% average weekly change). Significant insider selling over the past 3 months (€3.6m sold). Reported Earnings • Nov 20
Third quarter 2026 earnings released: EPS: US$1.99 (vs US$1.99 in 3Q 2025) Third quarter 2026 results: EPS: US$1.99. Revenue: US$1.88b (up 4.6% from 3Q 2025). Net income: US$241.6m (down 3.0% from 3Q 2025). Profit margin: 13% (down from 14% in 3Q 2025). The decrease in margin was driven by higher expenses. Revenue is forecast to grow 3.6% p.a. on average during the next 3 years, compared to a 15% growth forecast for the Specialty Retail industry in Italy. Anuncio • Nov 19
Williams-Sonoma, Inc. Reiterates Earnings Guidance for the Fiscal Year 2025 Williams-Sonoma, Inc. reiterated earnings guidance for the fiscal year 2025. For the fiscal 2025, the company expected annual net revenues in the range of +0.5% to +3.5% inclusive of the impact from the 53rd week in fiscal 2024, with comps in the range of +2.0% to +5.0%. Anuncio • Nov 12
Williams-Sonoma, Inc. to Report Q3, 2026 Results on Nov 19, 2025 Williams-Sonoma, Inc. announced that they will report Q3, 2026 results Pre-Market on Nov 19, 2025 Anuncio • Sep 23
Pottery Barn Kids Launches Collaboration with Riley Sheehey Pottery Barn Kids, portfolio brand of Williams-Sonoma, Inc. announced its first collaboration with celebrated watercolor artist Riley Sheehey. Known for her dreamy, hand-painted illustrations that blendalgia and imagination, Sheehey partnered with Pottery Barn Kids to create a collection of children's home furnishings that transform bedrooms and playrooms into magical worlds. The new Riley Sheehey for Pottery Barn Kids collection showcases Sheehey's enchanting, hand-painted illustrations, bringing them to life through an assortment of bedding, pajamas, tabletop, and holiday decor designed to capture the wonder of the holiday season. Sheehey's path to becoming a professional artist was as organic and heartfelt as her paintings. Originally anelement school teacher, Riley began painting as a personal creative outlet, inspired by her love of vintage storybooks, florals and creating emotional scenes. What began as evenings spent experimenting with watercolors soon blossomed into a full-time artistic career, as her whimsical and nostalgic style resonated with parents, collectors, and brands alike. her work is recognized for its ability to transport viewers into a world that feels both familiar and magical, evoking treasured memories while sparking new ones. Riley Sheehey's designs feel like they are lifted from the pages of a watercolor storybook, created to be treasured for generations. A tree skirt and coordinating stockings feature festive woodland animals and storybook-inspired scenes, perfectly tailored for cozy holiday decorating. Detailed bedding and textiles - from crib sheets to quilted comforters - bring Sheehey's delicate brushwork into the nursery, with playful, nostalgic prints. Decorative throw pillows, garlands, and keepsake ornaments extend the artwork throughout the home, while timeless holiday tabletop pieces add charm to family gatherings. Sheehey has previously collaborated with major fashion brands. This marks her first-ever home furnishings collaboration, one that blends artful design with Pottery Barn Kids' heritage craftsmanship. Anuncio • Sep 18
Williams-Sonoma, Inc. Declares Quarterly Cash Dividend, Payable on November 21, 2025 Williams-Sonoma, Inc. announced that its Board of Directors has declared a quarterly cash dividend of $0.66 per share of common stock. Each stockholder of record as of the close of business on October 17, 2025 will be paid the cash dividend on November 21, 2025. Recent Insider Transactions • Sep 11
Executive VP recently sold €3.0m worth of stock On the 8th of September, David King sold around 18k shares on-market at roughly €173 per share. This transaction amounted to 15% of their direct individual holding at the time of the trade. This was the largest sale by an insider in the last 3 months. Insiders have been net sellers, collectively disposing of €4.2m more than they bought in the last 12 months. Reported Earnings • Aug 27
Second quarter 2026 earnings released: EPS: US$2.03 (vs US$1.76 in 2Q 2025) Second quarter 2026 results: EPS: US$2.03 (up from US$1.76 in 2Q 2025). Revenue: US$1.84b (up 2.7% from 2Q 2025). Net income: US$247.6m (up 9.7% from 2Q 2025). Profit margin: 14% (in line with 2Q 2025). Revenue is forecast to grow 2.8% p.a. on average during the next 3 years, compared to a 24% growth forecast for the Specialty Retail industry in Italy. Anuncio • Aug 27
Williams-Sonoma, Inc. Raises Earnings Guidance for the Fiscal Year 2025 Williams-Sonoma, Inc. raised earnings guidance for the fiscal year 2025. For the year, the company now expects annual net revenues in the range of +0.5% to +3.5% inclusive of the impact from the 53rd week in fiscal 2024, with comps in the range of +2.0% to +5.0%. The company also expects operating margin between 17.4% to 17.8% (with the 53rd week contributing 20bps in fiscal 2024). Anuncio • Aug 20
Williams-Sonoma, Inc. to Report Q2, 2026 Results on Aug 27, 2025 Williams-Sonoma, Inc. announced that they will report Q2, 2026 results Pre-Market on Aug 27, 2025 Anuncio • Aug 16
Williams-Sonoma, Inc.'s Portfolio Brand Pottery Barn Launches Collaboration with Brandon Maxwell Pottery Barn, portfolio brand of Williams-Sonoma, Inc. announced an exclusive home furnishings collaboration with fashion designer Brandon Maxwell. Known for his timeless designs, Maxwell partnered with Pottery Barn to create a home furnishings collection that reflects his passion for sophisticated silhouettes, bold colors, and refined tailoring for bedding, tabletop, upholstery, decor, and lighting. The Brandon Maxwell for Pottery Barn collection embraces Maxwell's signature aesthetic and incorporates vibrant Navy and green hues, leather, silver, and velvet accents. Each piece in the collection is designed using materials and patterns to help the customer achieve a designer layered look. The collection includes bath textiles, bedding, dinnerware, table linens, vases, decorative objects, pet accessories, and upholstery. An anchor to the collection, a standout toile pattern inspired by Maxwell's childhood in Texas, features motifs of personal importance to Maxwell whose namesake brand is simultaneously celebrating their 10th anniversary. Anuncio • Aug 08
Williams-Sonoma, Inc.'s Portfolio Brand Pottery Barn Launches Collaboration with Roller Rabbit Pottery Barn, a portfolio brand of Williams-Sonoma, Inc. announced a new home collaboration with vibrant fashion and lifestyle brand, Roller Rabbit. Roller Rabbit's new partnership with Pottery Barn builds upon Roller Rabbit's existing popular home furnishing collections with both the Pottery Barn Kids and Pottery Barn Teen brands. The new Roller Rabbit for Pottery Barn collection combines Roller Rabbit's signature motifs, heritage prints and vibrant aesthetic with Pottery Barn's design expertise and commitment to quality. Designed to bring a playful optimization to the home, each piece in the collection celebrates color and comfort and infuses personality throughout the bedding, decorative pillows, rugs, and wallpaper offerings. New Risk • Jul 30
New minor risk - Share price stability The company's share price has been volatile over the past 3 months. It is more volatile than 75% of Italian stocks, typically moving 5.5% a week. This is considered a minor risk. Share price volatility indicates the stock is highly sensitive to market conditions or economic conditions rather than being sensitive to its own business performance, which may also be inconsistent. It also increases the risk of potential losses in the short term as the stock tends to have larger drops in price more frequently than other stocks. This is currently the only risk that has been identified for the company. Anuncio • Jun 12
Williams-Sonoma, Inc. Declares Quarterly Cash Dividend, Payable on August 22, 2025 Williams-Sonoma, Inc. announced that its Board of Directors has declared a quarterly cash dividend of $0.66 per share of common stock. Each stockholder of record as of the close of business on July 18, 2025 will be paid the cash dividend on August 22, 2025. Anuncio • Jun 06
Pottery Barn Kids Launches Collaboration with The Pokemon Company International Williams-Sonoma, Inc. announced a collaboration with The Pokemon Company International to launch a new home and accessory collection featuring fan-favorite Pokemon. Since its debut in 1996, Pokemon has become a global phenomenon and one of the most popular and successful entertainment franchises in the world. The new Pokemon & Pottery Barn Kids collection features some of the most recognizable Pokemon, including Pikachu, Jigglypuff and Eevee, on bedding, backpacks, lunch bags, accessories and decor. The Pokemon franchise's ending popularity spans generations, and the collection with Pottery Barn Kids features iconic designs for kids' bedrooms, playrooms and accessories that appeal to the whole family. Anuncio • May 28
Williams-Sonoma, Inc. (NYSE:WSM) acquired Dormify, Inc. Williams-Sonoma, Inc. (NYSE:WSM) acquired Dormify, Inc. on May 28, 2025. Williams-Sonoma, Inc. will relaunch Dormify in 2026.
Williams-Sonoma, Inc. (NYSE:WSM) completed the acquisition of Dormify, Inc. on May 28, 2025. Reported Earnings • May 23
First quarter 2026 earnings released: EPS: US$1.88 (vs US$2.07 in 1Q 2025) First quarter 2026 results: EPS: US$1.88 (down from US$2.07 in 1Q 2025). Revenue: US$1.73b (up 4.2% from 1Q 2025). Net income: US$231.3m (down 13% from 1Q 2025). Profit margin: 13% (down from 16% in 1Q 2025). The decrease in margin was driven by higher expenses. Revenue is forecast to grow 2.5% p.a. on average during the next 3 years, compared to a 14% growth forecast for the Specialty Retail industry in Italy. Anuncio • May 22
Williams-Sonoma, Inc. Reiterates Full Year Earnings Guidance for the Fiscal 2025 Williams-Sonoma, Inc. reiterated full year earnings guidance for the fiscal 2025. For the period, The company expects annual net revenues in the range of -1.5% to +1.5% due to the impact from the 53rd week in fiscal 2024, with comps in the range of flat to +3.0%; and an operating margin between 17.4% to 17.8%, inclusive of the impact from the 53rd week in fiscal 2024 of 20bps.
Over the long term, the company continues to expect mid-to-high single-digit annual net revenue growth with an operating margin in the mid-to-high teens. Anuncio • May 16
Williams-Sonoma, Inc. to Report Q1, 2026 Results on May 22, 2025 Williams-Sonoma, Inc. announced that they will report Q1, 2026 results Pre-Market on May 22, 2025 Anuncio • May 15
Pottery Barn Teen Inc. Announces the Launch of Dorm Concierge Pottery Barn Teen announced the launch of Dorm Concierge, a new complimentary, personalized service designed to assist customers shopping for dorm products to Pick Up Near CampusTM. The Dorm Concierge service expands on Pottery Barn Teen's robust customer service offerings, which currently include free design services, a convenient mobile app, a bedding visualizer tool and a wishlist feature for room planning. Customers who utilize the new Dorm Concierge service are assigned a dedicated customer service representative upon selecting Pick Up Near CampusTM when placing a dorm order. Once a customer has checked out and opted to Pick Up Near CampusTM, the Dorm Concierge representative will reach out via email to provide personalized updates, coordinate logistics, and handle any last-minute adjustments to the order. Pottery Barn Teen's Pick Up Near CampusTM feature allows customers to order in advance and to pick up their items conveniently near a school or campus at any of the over 450 participating Williams-Sonoma, Inc. retail locations, including Pottery Barn, West Elm, Williams Sonoma, Pottery Barn Kids and Pottery Barn Teen stores. When a customer selects their college or university during the checkout process, all eligible nearby locations will automatically populate, and customers can select a preferred store. The selected store can hold items for up to 30 days after the selected pick-up date to allow for additional flexibility.