One of the tools that people have used to fight a declining economy is to invest in their own education. In that regard, EdTech platforms offer a variety of solutions, including: employer sponsored training, full or partial online bachelor’s or master’s degrees, courses, distance learning or home schooling platforms, learning assistance, etc.
In contrast to traditional education, people are getting more involved in learning digital crafts. This industry helps people earn an income by online teaching and providing marketable skills in segments that are not covered by traditional education.
The total addressable online education market is estimated at $200 billion and includes business ed, traditional ed and learner support. Conversely, the U.S. spends $666.9 billion on K-12 education alone.
Investing in companies that foster digital skills is based on the assumption that traditional education is too rigid, cannot keep up with change, and that more value is created by enabling people to have skills that are in high demand.
Top digital skills include: javascript & python development, excel, design, sql & analytics, digital marketing, business administration, content creation, etc.
Since the industry is fairly young, investors may want to consider EdTech companies in a combined bundle, rather than picking out individual winners.
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Simply Wall St analyst Goran Damchevski and Simply Wall St have no position in any of the companies mentioned.