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Rising Occupancy And Demand Trends Will Support Earnings Outlook Into 2025

Published
18 Jul 24
Updated
08 Nov 25
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AnalystConsensusTarget's Fair Value
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1Y
8.3%
7D
-2.2%

Author's Valuation

US$129.655.3% undervalued intrinsic discount

AnalystConsensusTarget Fair Value

Last Update 08 Nov 25

Fair value Increased 1.25%

PLD: Demand Outlook And Leasing Momentum Will Shape Performance Into 2025

Analysts have modestly raised their fair value estimate for Prologis to $129.65, citing improved demand outlook, positive post-earnings momentum, and updated models reflecting recent industry trends.

Analyst Commentary

Bullish Takeaways
  • Bullish analysts have noted recent price target increases, highlighting upward adjustments in response to a strong third quarter and improved demand outlook.
  • Some forecast minimal downside risk to 2026 to 2027 financial metrics, attributing this to healthy occupancy guidance, robust mark-to-market rental growth, and increased development activity.
  • Upgrades in sector ratings reflect rising confidence in industrial demand trends, supported by favorable industry feedback and ongoing leasing momentum.
  • Valuations appear attractive based on current trading levels relative to the broader REIT sector, with improving macroeconomic conditions seen as a potential catalyst for outperformance in the coming months.
Bearish Takeaways
  • Bearish analysts have modestly lowered price targets, citing cautious updates to financial models amid evolving conditions in the U.S. industrial real estate space.
  • While the outlook remains positive, some express reservations about the pace of growth, suggesting a need to balance earnings momentum with longer-term challenges facing the sector.
  • Concerns linger regarding understated risks to forward guidance, prompting some to assume more conservative estimates in their valuation frameworks.

What's in the News

  • Prologis and EV Realty announced a new collaboration to link electric vehicle charging sites across major California freight corridors. The initiative aims to streamline access for commercial fleet operators and support zero-emission operations. The first hubs are set to open later this year in Vernon and San Bernardino, with further expansion planned. (Key Developments)
  • Prologis has raised its earnings guidance for 2025, now expecting diluted earnings per share attributable to common stockholders in the range of $3.40 to $3.50, up from the previous range of $3.00 to $3.15. (Key Developments)
  • The company completed the repurchase of 539,000 shares for $34.85 million under its ongoing buyback program, with no shares repurchased in the most recent period from July 1, 2025, to September 30, 2025. (Key Developments)

Valuation Changes

  • Fair Value Estimate has risen slightly, moving from $128.05 to $129.65 per share.
  • Discount Rate increased from 8.34% to 8.85%, indicating a modestly higher required return.
  • Revenue Growth Projection edged up, moving from 3.36% to 3.42%.
  • Net Profit Margin decreased marginally, shifting from 35.08% to 34.98%.
  • Future P/E Ratio has increased from 43.24x to 44.44x, reflecting higher valuation expectations.

Key Takeaways

  • Robust demand, limited new supply, and high replacement cost rents position Prologis for sustained rental growth and increased pricing power as market conditions normalize.
  • Expansion in value-added services and exposure to e-commerce trends support revenue diversification and long-term earnings outperformance.
  • Slower leasing, higher vacancies, reduced energy incentives, and elevated bad debt signal risks to revenue, NOI growth, and earnings momentum amid ongoing macro uncertainty.

Catalysts

About Prologis
    Prologis, Inc., is the global leader in logistics real estate with a focus on high-barrier, high-growth markets.
What are the underlying business or industry changes driving this perspective?
  • A record-high leasing pipeline up 19% year-on-year, growing demand from large customers, and a historic level of build-to-suit signings point to pent-up demand that is likely to translate to accelerated leasing activity and revenue growth as macro policy uncertainty dissipates.
  • Trends in customer behavior-such as ongoing investments in supply chain resiliency and onshoring, evidenced by Fortune 500 clients making long-term, large-scale build-to-suit commitments-are expected to provide sustained demand for Prologis' well-located logistics assets, supporting occupancy and long-term rental rate growth.
  • Limited new supply and a significant spread between market and replacement cost rents (over 20%) combined with a depleting development pipeline position Prologis for future periods of robust rent growth and improved net operating income as market vacancy normalizes and pricing power returns.
  • The continued expansion in value-added services (like renewable/distributed energy solutions and data centers) further diversifies revenue streams and leverages long-term trends toward automation and electrification in warehouse operations, which is likely to provide incremental NOI and margin expansion opportunities.
  • As e-commerce and last-mile delivery maintain secular growth, especially in densely populated urban centers, Prologis' global scale and high-barrier market exposure allow for premium pricing and higher occupancy, positioning the company for above-average revenue growth and long-term earnings outperformance.

Prologis Earnings and Revenue Growth

Prologis Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • Analysts are assuming Prologis's revenue will grow by 3.0% annually over the next 3 years.
  • Analysts assume that profit margins will shrink from 38.6% today to 36.5% in 3 years time.
  • Analysts expect earnings to reach $3.6 billion (and earnings per share of $3.73) by about September 2028, up from $3.4 billion today. However, there is a considerable amount of disagreement amongst the analysts with the most bullish expecting $4.9 billion in earnings, and the most bearish expecting $3.0 billion.
  • In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 40.8x on those 2028 earnings, up from 30.2x today. This future PE is greater than the current PE for the US Industrial REITs industry at 26.9x.
  • Analysts expect the number of shares outstanding to grow by 0.2% per year for the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 8.33%, as per the Simply Wall St company report.

Prologis Future Earnings Per Share Growth

Prologis Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • Management notes that new leasing activity is slower than normal, with decision-making by tenants described as deliberate and cautious due to ongoing macro uncertainty-this persistence of delayed or deferred leasing poses a risk to sustained revenue and NOI growth if macro clarity does not materialize.
  • Elevated market vacancy rates (currently 7.4%, well above recent cycle lows) and a subdued net absorption environment (with full-year projections of only 75-100 million sq ft) indicate normalization and could limit future pricing power and same-store rent growth, negatively impacting top-line revenue growth in the medium term.
  • Management acknowledges that recent legislative changes in the U.S. will reduce incentives for energy projects (solar/storage) over time, which could diminish returns from Prologis' renewable energy initiatives and lessen expected diversification in operating income.
  • Bad debt remains "elevated" at 35-40 basis points, almost double historical levels, and management notes particular vulnerability among larger users and certain sectors (like home-oriented retailers), suggesting credit loss risk may continue to weigh on net margins if economic conditions deteriorate.
  • Forward guidance and comments point to a normalization (i.e., deceleration) of same-store NOI growth in the coming quarters (3.5% in the back half versus mid-5% in H1), largely due to less favorable comps and occupancy drag-this trend highlights earnings momentum risk if leasing or absorption does not accelerate as expected.

Valuation

How have all the factors above been brought together to estimate a fair value?
  • The analysts have a consensus price target of $119.95 for Prologis based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $140.0, and the most bearish reporting a price target of just $95.0.
  • In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be $9.7 billion, earnings will come to $3.6 billion, and it would be trading on a PE ratio of 40.8x, assuming you use a discount rate of 8.3%.
  • Given the current share price of $111.97, the analyst price target of $119.95 is 6.7% higher. The relatively low difference between the current share price and the analyst consensus price target indicates that they believe on average, the company is fairly priced.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

AnalystConsensusTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystConsensusTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystConsensusTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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