CPaaS And RCS Rollout Will Open New Markets

Published
09 Feb 25
Updated
21 Aug 25
AnalystConsensusTarget's Fair Value
NOK 41.50
19.2% undervalued intrinsic discount
21 Aug
NOK 33.55
Loading
1Y
57.5%
7D
-4.6%

Author's Valuation

NOK 41.5

19.2% undervalued intrinsic discount

AnalystConsensusTarget Fair Value

Last Update11 Aug 25
Fair value Increased 27%

Consensus price targets for LINK Mobility Group Holding have increased, primarily driven by higher revenue growth forecasts and an uptick in expected valuation multiples, resulting in a revised fair value of NOK35.40.


What's in the News


  • Share buyback plan expired.
  • Company to discuss strategic and financial rationale of recent acquisition.

Valuation Changes


Summary of Valuation Changes for LINK Mobility Group Holding

  • The Consensus Analyst Price Target has risen from NOK32.75 to NOK35.40.
  • The Consensus Revenue Growth forecasts for LINK Mobility Group Holding has significantly risen from 11.9% per annum to 13.2% per annum.
  • The Future P/E for LINK Mobility Group Holding has risen from 19.97x to 21.81x.

Key Takeaways

  • Rising enterprise demand for digital messaging and omnichannel communication is increasing adoption of higher-margin offerings, boosting margins and strengthening earnings growth.
  • Strategic acquisitions and expansion into new markets are broadening LINK Mobility's customer base and revenue sources, supporting sustained growth and long-term profitability.
  • Reliance on major clients, industry shifts to richer channels, operational integration risks, commoditization, and rising regulatory costs threaten growth, margins, and long-term competitiveness.

Catalysts

About LINK Mobility Group Holding
    Provides mobile and communication-platform-as-a-service solutions.
What are the underlying business or industry changes driving this perspective?
  • Ongoing growth in enterprise demand for digital, personalized, and omnichannel customer engagement is driving accelerated adoption of CPaaS solutions, including advanced conversational products (RCS, WhatsApp, OTT), shifting revenue mix toward higher-margin offerings and improving net margins and EBITDA growth.
  • The secular expansion of mobile penetration, smartphone adoption, and digital communication across both mature and emerging markets (e.g., European growth and South Africa's SMSPortal acquisition) is increasing LINK Mobility's addressable market, supporting sustained top-line revenue and customer base growth.
  • The upcoming rollout of RCS for iOS in the Nordics (expected Q1 2026) represents a significant monetization catalyst, as LINK's established regional market share and expertise with RCS in other countries position it to capture a large new revenue stream and boost gross profit once adoption accelerates.
  • LINK Mobility's scalable technology and operational leverage, evidenced by margin expansion as gross profit growth outpaces OpEx, allows the company to convert incremental revenue into higher EBITDA and cash flow, supporting future earnings growth even amid moderate top-line fluctuations.
  • The company's disciplined and accretive M&A strategy, with a strong acquisition pipeline and successful recent integration of high-margin assets like SMSPortal, is strengthening global market position, diversifying revenue sources, and enabling cross-selling-driving both revenue and long-term earnings accretion.

LINK Mobility Group Holding Earnings and Revenue Growth

LINK Mobility Group Holding Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • Analysts are assuming LINK Mobility Group Holding's revenue will grow by 16.9% annually over the next 3 years.
  • Analysts assume that profit margins will increase from 2.4% today to 7.8% in 3 years time.
  • Analysts expect earnings to reach NOK 866.4 million (and earnings per share of NOK 2.15) by about August 2028, up from NOK 166.9 million today.
  • In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 17.3x on those 2028 earnings, down from 57.0x today. This future PE is lower than the current PE for the NO Software industry at 38.2x.
  • Analysts expect the number of shares outstanding to remain consistent over the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 8.54%, as per the Simply Wall St company report.

LINK Mobility Group Holding Future Earnings Per Share Growth

LINK Mobility Group Holding Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • Persistent client concentration risk: A handful of large enterprise clients can significantly impact LINK's revenue and growth momentum when they cut or adjust their messaging spend, as seen with reduced communication spend and campaign-driven peaks that distorted year-on-year growth-potentially causing volatility in both reported revenue and gross profit.
  • Declining relevance of traditional SMS and competitive pressure from OTT platforms: The industry-wide shift by enterprise customers from A2P (application-to-person) SMS to richer communication channels such as OTT (WhatsApp, RCS, chatbots) and possible cannibalization of SMS volumes could shrink LINK's addressable base in SMS, impacting overall top-line revenue if not fully offset by new CPaaS (Communications Platform as a Service) opportunities.
  • Ongoing margin pressure from integration risk and operational complexity: LINK's rapid M&A-driven growth creates challenges in successfully consolidating operations, extracting synergies, and aligning technologies and cultures. This could lead to increased OpEx, delayed synergy realization, and affect adjusted EBITDA margins if integrations are not managed effectively.
  • Industry commoditization and intensified competition: As messaging APIs and CPaaS offerings become increasingly commoditized, and global tech giants or hyperscalers enhance their own in-house messaging capabilities, LINK could face downward pricing pressure and difficulty differentiating its solutions, which may put negative pressure on both revenues and net margins.
  • Potential incremental regulatory and security costs: The prevalence of fraud attempts via SMS, evolving data privacy regulations, and the need for secure, compliant messaging (GDPR, local data sovereignty laws, etc.) could increase compliance-related expenses and erect barriers to efficient international scaling, squeezing net margins and adding operational complexity.

Valuation

How have all the factors above been brought together to estimate a fair value?
  • The analysts have a consensus price target of NOK41.5 for LINK Mobility Group Holding based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of NOK46.0, and the most bearish reporting a price target of just NOK37.0.
  • In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be NOK11.2 billion, earnings will come to NOK866.4 million, and it would be trading on a PE ratio of 17.3x, assuming you use a discount rate of 8.5%.
  • Given the current share price of NOK33.55, the analyst price target of NOK41.5 is 19.2% higher.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

AnalystConsensusTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystConsensusTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystConsensusTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

Read more narratives