Accelerated EV Transitions And Global Alliances Will Shape Future Markets

Key Takeaways

• Accelerated EV launches and strong emerging market presence position Nissan for revenue growth and market share gains in established and high-growth geographies.
  
• Cost reduction, alliances, and focus on higher-margin, tech-enabled models are set to improve operating margins and drive sustained earnings expansion.
  
• Mounting losses, severe market pressure in China, negative cash flow, and reputational setbacks threaten Nissan's liquidity, recovery prospects, and operational stability.

Catalysts

Manufactures and sells vehicles and automotive parts worldwide.

• The ongoing global shift towards electric vehicles, strongly supported by government incentives, emissions regulations, and bans on internal combustion engines in key markets, positions Nissan to benefit from its accelerated EV product launches-including the new LEAF, Micra EV, and next-gen models-driving potential topline revenue growth as these new offerings gain market share, especially in the U.S., Europe, and Japan.
  
• Emerging markets continue experiencing growing demand for affordable, reliable vehicles, and Nissan's continued success in regions like Mexico, the Middle East, and China-reinforced by localized manufacturing and targeted product launches (such as the Magnite and N7 NEV)-provide catalysts for stabilizing and expanding revenue streams in higher-growth geographies.
  
• Aggressive cost reduction initiatives under the Re:Nissan plan-including plant consolidation, fixed and variable cost savings, engineering process improvements, and supply chain optimization-are designed to significantly improve operating earnings and net margins, with tangible benefits expected from 2026 onward as restructuring milestones are completed.
  
• Deeper global partnerships and scaling via the Renault-Mitsubishi alliance, along with ongoing collaborations with other automakers (e.g. Honda), are expected to yield further R&D and manufacturing efficiencies, shared platform utilization, and technology advancements, supporting long-term margin expansion through enhanced economies of scale.
  
• Enhanced product-market alignment and renewed focus on higher-margin models (SUVs, crossovers, premium trims), digitalization, and advances in software-defined vehicles not only enable better pricing discipline and reduced reliance on lower-margin fleet channels, but also open new recurring revenue streams, collectively supporting improved long-term operating margins and earnings growth.

Nissan Motor Future Earnings and Revenue Growth

Assumptions

• Analysts are assuming Nissan Motor's revenue will grow by 1.6% annually over the next 3 years.
• Analysts assume that profit margins will increase from -6.6% today to 1.6% in 3 years time.
• Analysts expect earnings to reach ¥208.2 billion (and earnings per share of ¥59.55) by about August 2028, up from ¥-815.2 billion today. However, there is a considerable amount of disagreement amongst the analysts with the most bullish expecting ¥323.0 billion in earnings, and the most bearish expecting ¥99.0 billion.
• In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 6.8x on those 2028 earnings, up from -1.4x today. This future PE is lower than the current PE for the JP Auto industry at 8.0x.
• Analysts expect the number of shares outstanding to decline by 4.46% per year for the next 3 years.
• To value all of this in today's terms, we will use a discount rate of 11.02%, as per the Simply Wall St company report.

Nissan Motor Future Earnings Per Share Growth

Risks

• Intensifying competition in China and the broader price war, especially in the non-premium joint venture segment, have driven unit sales in China down 27.5% and forced Nissan to restructure its business in the region; continued market share loss or inability to compete with local EV manufacturers can suppress revenue and depress long-term earnings.
  
• Persistent negative free cash flow (negative ¥390 billion in Q1 and further negative outlook for Q2), operating losses (¥79 billion in Q1 with further Q2 loss projected), and muted retail sales (-10% in Q1) place ongoing strain on liquidity and raise risks around the sustainability of Nissan's operational turnaround and future margin recovery.
  
• Currency fluctuations, particularly the negative ¥200 billion foreign exchange impact and ongoing exposure to tariffs (with potential annual impact of up to ¥300 billion), continue to erode revenues and increase cost volatility, which could further weigh on net profit and stability of earnings.
  
• Brand perception and consumer hesitation in core markets like Japan, indicated by an 11% domestic sales decline and explicit reference to lost consumer confidence, may limit volume recovery and slow revenue growth, particularly if product refreshes fail to offset reputational headwinds.
  
• Heavy restructuring and plant consolidation-reducing from 17 to 10 manufacturing sites-entails workforce reductions, integration risks, and up-front costs; any failure to execute these transitions efficiently could result in prolonged operational disruptions, higher than expected implementation costs, and added pressure on net margins and cash flow.

Valuation

• The analysts have a consensus price target of ¥342.333 for Nissan Motor based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of ¥430.0, and the most bearish reporting a price target of just ¥250.0.
  
• In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be ¥12935.5 billion, earnings will come to ¥208.2 billion, and it would be trading on a PE ratio of 6.8x, assuming you use a discount rate of 11.0%.
  
• Given the current share price of ¥330.3, the analyst price target of ¥342.33 is 3.5% higher. The relatively low difference between the current share price and the analyst consensus price target indicates that they believe on average, the company is fairly priced.
  
• We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.