Last Update 03 Dec 25
WISE: Double Digit Earnings Momentum Will Strengthen Shareholder Value Over Time
The analyst price target for Wise has been trimmed slightly, with recent Street research nudging it down by 5 GBp to 1,375 GBp as analysts factor in modestly higher discount rates while still anticipating solid double digit revenue and earnings growth from the Wise Platform through fiscal 2028.
Analyst Commentary
Street research remains broadly constructive on Wise, with recent notes highlighting both the strength of the Wise Platform growth profile and the sensitivity of valuation to discount rate assumptions and execution risks.
Bullish Takeaways
- Bullish analysts point to the Wise Platform's projected 23 percent underlying income growth and mid teens earnings growth through fiscal 2028 as support for a premium multiple versus traditional payments peers.
- Upgrades to Buy ratings and maintained Overweight calls signal confidence that Wise can translate scale advantages and product expansion into sustained double digit top line and earnings momentum.
- The modest 5 GBp trim in the JPMorgan price target to 1,375 GBp is framed as a technical adjustment to higher discount rates rather than a change in fundamental outlook, which reinforces a positive long term view.
- Analysts argue that continued execution on the Wise Platform, particularly deeper integration with enterprise partners, can drive operating leverage and upside to current earnings forecasts.
Bearish Takeaways
- Bearish analysts caution that even with healthy growth, Wise's valuation already discounts a long runway of execution success, leaving limited room for missteps on product delivery or geographic expansion.
- Higher discount rates and a more uncertain macro backdrop increase the risk that future cash flows are valued more conservatively, which could cap near term share price upside despite strong fundamentals.
- Some observers highlight that growth deceleration from very high historical levels toward the low to mid twenties could trigger multiple compression if the company does not consistently meet or beat guidance.
- Competitive pressure from both incumbent banks and new fintech entrants is seen as a structural risk that could weigh on pricing power and margin expansion over the medium term.
What's in the News
- Wise Platform partners with Wealthsimple to power low fee, fast international payments for Canadian chequing and joint chequing customers. This enables transfers to 30 countries in over 10 currencies directly from the Wealthsimple app or website (client announcement).
- The Wealthsimple integration highlights Wise's transparent pricing model by showing the mid market exchange rate, explicit fees, and expected delivery time within the app. This enhances user trust and experience for cross border transfers (client announcement).
- Wise is tripling its North American office footprint in Austin to 90,000 square feet across three floors in Domain Tower II. This reinforces its commitment to the region and its status as a major local tech employer (business expansion).
- The expanded Austin hub will host teams from engineering, product, marketing, and customer support as Wise continues hiring across functions in the United States (business expansion).
Valuation Changes
- The discount rate has risen slightly from 7.52 percent to 7.55 percent, reflecting a modest increase in the risk profile applied to future cash flows.
- Revenue growth has edged up marginally from 13.85 percent to 13.86 percent, indicating a very small upward revision to medium-term topline expectations.
- The net profit margin has fallen slightly from 17.80 percent to 17.08 percent, implying a modest downgrade to projected profitability levels.
- The future P/E has increased from 34.38x to 35.85x, suggesting a small expansion in the valuation multiple despite relatively minor changes to underlying forecasts.
- Fair value per share remains unchanged at 11.80, indicating that the combined impact of higher discount rates, slightly higher growth, and lower margins is broadly neutral at the aggregate valuation level.
Key Takeaways
- Persistent fee compression, rising competition, and regulatory costs are expected to limit Wise's revenue growth and long-term margin expansion.
- Local digital alternatives and slower global remittance growth risk reducing Wise's addressable market and could challenge optimistic expectations for future performance.
- Strong organic growth, expanding partnerships, and product innovation position Wise for sustained revenue gains and margin improvement as it captures a growing global payments market.
Catalysts
About Wise- Provides cross-border and domestic financial services for personal and business customers in the United Kingdom, rest of Europe, the Asia-Pacific, North America, and internationally.
- The persistent downward pressure on cross-border transaction fees, driven by rising competition and Wise's own strategy of passing operational efficiencies to customers through further price reductions, is expected to compress take rates and limit revenue growth over time.
- High and rising global regulatory and compliance costs, along with ongoing investments to meet new standards, could increasingly burden Wise's operations as it expands into new markets, likely increasing cost of sales and administrative expenses and limiting future margin expansion.
- Proliferation of local digital banking solutions and alternative digital settlement rails (including potential rapid adoption of Central Bank Digital Currencies and stablecoins) threatens to disintermediate Wise's services, reducing addressable cross-border volumes and eventually constraining top-line growth.
- Compounding investments into infrastructure, technology, and headcount-while necessary for future expansion-will require Wise to sustain high reinvestment rates, likely resulting in long-term net margins remaining within or even below management's target range, despite scale efficiencies.
- Wise's long-term earnings and ROI remain highly dependent on continued strong customer acquisition and platform partnership ramp-up; however, as the international remittance market matures, the risk of slower growth rates may contribute to overoptimistic expectations embedded into the current stock valuation.
Wise Future Earnings and Revenue Growth
Assumptions
How have these above catalysts been quantified?- Analysts are assuming Wise's revenue will grow by 12.6% annually over the next 3 years.
- Analysts assume that profit margins will shrink from 25.3% today to 16.2% in 3 years time.
- Analysts expect earnings to reach £380.7 million (and earnings per share of £0.37) by about September 2028, down from £416.7 million today. However, there is some disagreement amongst the analysts with the more bearish ones expecting earnings as low as £287.9 million.
- In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 38.9x on those 2028 earnings, up from 27.4x today. This future PE is greater than the current PE for the GB Diversified Financial industry at 20.1x.
- Analysts expect the number of shares outstanding to decline by 0.4% per year for the next 3 years.
- To value all of this in today's terms, we will use a discount rate of 7.61%, as per the Simply Wall St company report.
Wise Future Earnings Per Share Growth
Risks
What could happen that would invalidate this narrative?- Wise continues to benefit from long-term secular trends such as the growth of globalization and cross-border commerce, with a massive and still underpenetrated £32 trillion total addressable market (TAM), which supports ongoing customer and revenue growth despite fee reductions.
- The company's consistent double-digit growth in customers (21%) and cross-border volume (23%) year-on-year-driven largely by word-of-mouth and sticky SME cohorts-demonstrates strong organic demand and sustained competitive advantage, providing resilience in revenues and customer retention.
- Expansion and integration of Wise Platform with major banks (e.g., Itau and Raiffeisen) and anticipated increases in platform revenue (mid-term goal of 10%, long term 50%) position Wise to capture significant institutional and B2B flows, which could drive future revenue, margin scaling, and brand value.
- Wise is investing heavily in product ecosystem expansion (Wise Account, cards, asset products, and features for SMEs), increasing customer holdings (up 33% yoy), helping to diversify and boost ARPU and customer lifetime value, which supports long-term revenue and earnings growth.
- As Wise scales and further automates its technology and infrastructure, cost of sales growth remains well below income growth (5% vs. 16%), expanding gross margins to 75% and supporting operational leverage, which is likely to drive long-term margin expansion and profitability.
Valuation
How have all the factors above been brought together to estimate a fair value?- The analysts have a consensus price target of £11.826 for Wise based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of £15.5, and the most bearish reporting a price target of just £7.5.
- In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be £2.3 billion, earnings will come to £380.7 million, and it would be trading on a PE ratio of 38.9x, assuming you use a discount rate of 7.6%.
- Given the current share price of £11.25, the analyst price target of £11.83 is 4.9% higher. The relatively low difference between the current share price and the analyst consensus price target indicates that they believe on average, the company is fairly priced.
- We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.
How well do narratives help inform your perspective?
Disclaimer
AnalystConsensusTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystConsensusTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystConsensusTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.



