Stock Analysis

Deere’s North American Demand Uncertainties Raise New Questions About Its Long-Term Vision (DE)

  • In recent days, Deere has faced analyst estimate revisions and management updates highlighting ongoing uncertainties in North American agriculture demand, as well as concerns around equipment order delays and macroeconomic pressures affecting its Production & Precision Agriculture and Small Agriculture & Turf segments.
  • Despite mixed outlooks and lowered earnings expectations, Deere's management has pointed to a broad range of potential outcomes for 2026, signaling both risks and resilience as the company navigates evolving market conditions.
  • We’ll assess how this renewed management caution around North American agriculture demand influences Deere’s investment narrative and future prospects.

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Deere Investment Narrative Recap

To own Deere as a shareholder, you have to believe in its ability to weather cycles in North American agriculture and unlock long-term value from precision ag technology, regardless of short-term volatility. The latest analyst estimate cuts and management's cautious outlook do temper near-term optimism, but do not materially impact the company's biggest catalyst: boosting technology adoption and recurring revenue. North America's demand slump, marked by lower equipment sales and order delays, remains the clearest risk for earnings in the months ahead.

Among recent announcements, the launch of Operations Center PRO Service stands out for its link to Deere’s push for higher-value, tech-enabled offerings. This digital tool enhances equipment management for operators and could play a key role as Deere leans on software and data services to offset cyclic soft spots, an important thread to monitor as management reiterates cost discipline and technology investment as levers to meet their wide range of outlooks for 2026.

In contrast, what investors might not be expecting is the risk that sustained end-market weakness in North America...

Read the full narrative on Deere (it's free!)

Deere's outlook anticipates $45.1 billion in revenue and $8.6 billion in earnings by 2028. This assumes a 0.7% annual revenue decline and a $3.4 billion increase in earnings from the current $5.2 billion level.

Uncover how Deere's forecasts yield a $524.95 fair value, a 12% upside to its current price.

Exploring Other Perspectives

DE Community Fair Values as at Nov 2025
DE Community Fair Values as at Nov 2025

Six Community estimates for Deere's fair value range from US$430 to US$819, with multiple buckets above US$600. While opinions differ widely, order delays and softer North American agriculture demand remain central to near-term performance, reminding you to explore these alternative viewpoints and assess the wider impact for yourself.

Explore 6 other fair value estimates on Deere - why the stock might be worth 8% less than the current price!

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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