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Star Plus Legend Holdings LimitedSEHK:6683 Stock Report

Market Cap HK$4.6b
Share Price
HK$4.54
My Fair Value
n/a
1Y-12.7%
7D-7.5%
1D
Portfolio Value
View

Star Plus Legend Holdings Limited

SEHK:6683 Stock Report

Market Cap: HK$4.6b

Star Plus Legend Holdings (6683) Stock Overview

An investment holding company, engages in retail and IP creation and operation businesses in the People's Republic of China. More details

6683 fundamental analysis
Snowflake Score
Valuation0/6
Future Growth0/6
Past Performance0/6
Financial Health4/6
Dividends0/6

6683 Community Fair Values

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Star Plus Legend Holdings Limited Competitors

Price History & Performance

Summary of share price highs, lows and changes for Star Plus Legend Holdings
Historical stock prices
Current Share PriceHK$4.54
52 Week HighHK$17.64
52 Week LowHK$4.77
Beta-0.82
1 Month Change-19.50%
3 Month Change-46.34%
1 Year Change-12.69%
3 Year Changen/a
5 Year Changen/a
Change since IPO-13.69%

Recent News & Updates

Recent updates

Analysis Article Jul 10

After Leaping 108% Star Plus Legend Holdings Limited (HKG:6683) Shares Are Not Flying Under The Radar

Despite an already strong run, Star Plus Legend Holdings Limited ( HKG:6683 ) shares have been powering on, with a gain...
Analysis Article May 19

Star Plus Legend Holdings Limited's (HKG:6683) 28% Share Price Surge Not Quite Adding Up

Star Plus Legend Holdings Limited ( HKG:6683 ) shareholders would be excited to see that the share price has had a...
Analysis Article May 09

Star Plus Legend Holdings' (HKG:6683) Promising Earnings May Rest On Soft Foundations

Despite posting some strong earnings, the market for Star Plus Legend Holdings Limited's ( HKG:6683 ) stock hasn't...
Analysis Article Jun 17

This Broker Just Slashed Their Star Plus Legend Holdings Limited (HKG:6683) Earnings Forecasts

One thing we could say about the covering analyst on Star Plus Legend Holdings Limited ( HKG:6683 ) - they aren't...
Analysis Article Jun 03

Star Plus Legend Holdings Limited's (HKG:6683) 28% Jump Shows Its Popularity With Investors

Star Plus Legend Holdings Limited ( HKG:6683 ) shares have continued their recent momentum with a 28% gain in the last...
Analysis Article May 07

Star Plus Legend Holdings (HKG:6683) Posted Weak Earnings But There Is More To Worry About

Shareholders didn't appear too concerned by Star Plus Legend Holdings Limited's ( HKG:6683 ) weak earnings. We did some...
Analysis Article Apr 15

Investors Interested In Star Plus Legend Holdings Limited's (HKG:6683) Revenues

When you see that almost half of the companies in the Food industry in Hong Kong have price-to-sales ratios (or "P/S...

Shareholder Returns

6683HK FoodHK Market
7D-7.5%-0.3%-0.7%
1Y-12.7%-12.4%3.9%

Return vs Industry: 6683 matched the Hong Kong Food industry which returned -11.6% over the past year.

Return vs Market: 6683 underperformed the Hong Kong Market which returned 4.5% over the past year.

Price Volatility

Is 6683's price volatile compared to industry and market?
6683 volatility
6683 Average Weekly Movement8.4%
Food Industry Average Movement5.9%
Market Average Movement7.4%
10% most volatile stocks in HK Market16.0%
10% least volatile stocks in HK Market3.6%

Stable Share Price: 6683 has not had significant price volatility in the past 3 months compared to the Hong Kong market.

Volatility Over Time: 6683's weekly volatility has decreased from 18% to 9% over the past year.

About the Company

FoundedEmployeesCEOWebsite
2017306Sam Qianwww.splegend.com

Star Plus Legend Holdings Limited, an investment holding company, engages in retail and IP creation and operation businesses in the People's Republic of China. The company is involved in the development and sale of health management and skincare products through a network of distributors and sub-distributors, and e-commerce channels, including online stores operated on social media platform. It also creates and/or manages celebrity Ips; provides planning and management services to the production of media contents and events; and licenses its celebrity Ips, as well as sells related products.

Star Plus Legend Holdings Limited Fundamentals Summary

How do Star Plus Legend Holdings's earnings and revenue compare to its market cap?
6683 fundamental statistics
Market capHK$4.56b
Earnings (TTM)-HK$42.17m
Revenue (TTM)HK$547.53m
7.9x
P/S Ratio
-102.5x
P/E Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
6683 income statement (TTM)
RevenueCN¥472.38m
Cost of RevenueCN¥286.64m
Gross ProfitCN¥185.74m
Other ExpensesCN¥222.12m
Earnings-CN¥36.38m

Last Reported Earnings

Dec 31, 2025

Next Earnings Date

n/a

Earnings per share (EPS)-0.038
Gross Margin39.32%
Net Profit Margin-7.70%
Debt/Equity Ratio4.5%

How did 6683 perform over the long term?

See historical performance and comparison

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/06/18 09:24
End of Day Share Price 2026/06/18 00:00
Earnings2025/12/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Star Plus Legend Holdings Limited is covered by 0 analysts. 0 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.