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Smoore International Holdings LimitedSEHK:6969 Stock Report

Market Cap HK$48.3b
Share Price
HK$7.80
HK$14.25
45.3% undervalued intrinsic discount
1Y-60.8%
7D-9.3%
1D
Portfolio Value
View

Smoore International Holdings Limited

SEHK:6969 Stock Report

Market Cap: HK$48.3b

Smoore International Holdings (6969) Stock Overview

An investment holding company, engages in the provision of vaping technology solutions. More details

6969 fundamental analysis
Snowflake Score
Valuation2/6
Future Growth4/6
Past Performance1/6
Financial Health5/6
Dividends1/6

6969 Community Fair Values

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Smoore International Holdings Limited Competitors

Price History & Performance

Summary of share price highs, lows and changes for Smoore International Holdings
Historical stock prices
Current Share PriceHK$7.80
52 Week HighHK$24.12
52 Week LowHK$7.67
Beta1.2
1 Month Change-22.70%
3 Month Change-14.10%
1 Year Change-60.80%
3 Year Change-3.94%
5 Year Change-81.88%
Change since IPO-74.84%

Recent News & Updates

Narrative Update Jun 02

6969: Higher Dividend Payout Will Struggle To Offset Rich P/E

Analysts have nudged their HK$ price target on Smoore International Holdings slightly higher, citing updated assumptions for fair value, discount rate, revenue, profit margin and future P/E. What's in the News Smoore International Holdings recommended a final ordinary cash dividend of HK$0.20 per share for the year ended 31 December 2025, subject to shareholder approval at the upcoming AGM.
Narrative Update May 17

6969: Forward Dividend And Earnings Multiple Will Support Future Upside Potential

Analysts have trimmed their fair value estimate for Smoore International Holdings slightly to around HK$14.25 from roughly HK$14.36, reflecting modest adjustments to the discount rate assumptions and forward P/E expectations. What's in the News Smoore International Holdings recommended a final ordinary cash dividend of HK$0.20 per share for the year ended 31 December 2025, subject to shareholder approval at the upcoming AGM (Key Developments).
Narrative Update May 02

6969: Dividend Prospects And Earnings Multiple Will Support Future Upside Potential

Analysts have reduced their fair value estimate for Smoore International Holdings to HK$14.36 from HK$17.55, citing updated views on discount rates, revenue growth, profit margins and future P/E assumptions. What's in the News A board meeting is scheduled for 17 March 2026 to review and approve the final results for the year ended 31 December 2025 and to consider recommending a final dividend.
Analysis Article Apr 24

Investors Can Find Comfort In Smoore International Holdings' (HKG:6969) Earnings Quality

The market was pleased with the recent earnings report from Smoore International Holdings Limited ( HKG:6969 ), despite...
Narrative Update Apr 18

6969: Narrowing Margins And Lower P/E Will Pressure Dividend Appeal

Analysts have trimmed their price target for Smoore International Holdings to about HK$7.91 from around HK$11.41. This reflects updated views that factor in slightly higher expected revenue growth, a lower assumed future P/E multiple and a narrower projected profit margin.

Recent updates

Narrative Update Jun 02

6969: Higher Dividend Payout Will Struggle To Offset Rich P/E

Analysts have nudged their HK$ price target on Smoore International Holdings slightly higher, citing updated assumptions for fair value, discount rate, revenue, profit margin and future P/E. What's in the News Smoore International Holdings recommended a final ordinary cash dividend of HK$0.20 per share for the year ended 31 December 2025, subject to shareholder approval at the upcoming AGM.
Narrative Update May 17

6969: Forward Dividend And Earnings Multiple Will Support Future Upside Potential

Analysts have trimmed their fair value estimate for Smoore International Holdings slightly to around HK$14.25 from roughly HK$14.36, reflecting modest adjustments to the discount rate assumptions and forward P/E expectations. What's in the News Smoore International Holdings recommended a final ordinary cash dividend of HK$0.20 per share for the year ended 31 December 2025, subject to shareholder approval at the upcoming AGM (Key Developments).
Narrative Update May 02

6969: Dividend Prospects And Earnings Multiple Will Support Future Upside Potential

Analysts have reduced their fair value estimate for Smoore International Holdings to HK$14.36 from HK$17.55, citing updated views on discount rates, revenue growth, profit margins and future P/E assumptions. What's in the News A board meeting is scheduled for 17 March 2026 to review and approve the final results for the year ended 31 December 2025 and to consider recommending a final dividend.
Analysis Article Apr 24

Investors Can Find Comfort In Smoore International Holdings' (HKG:6969) Earnings Quality

The market was pleased with the recent earnings report from Smoore International Holdings Limited ( HKG:6969 ), despite...
Narrative Update Apr 18

6969: Narrowing Margins And Lower P/E Will Pressure Dividend Appeal

Analysts have trimmed their price target for Smoore International Holdings to about HK$7.91 from around HK$11.41. This reflects updated views that factor in slightly higher expected revenue growth, a lower assumed future P/E multiple and a narrower projected profit margin.
Narrative Update Apr 03

6969: Dividend Outlook Will Support Future Upside Despite Slight Fair Value Reset

Analysts have inched their price target for Smoore International Holdings slightly lower to HK$21.45 from HK$21.54, reflecting updated assumptions around fair value, discount rate, revenue growth, profit margin and future P/E. What's in the News Smoore International Holdings has recommended a final ordinary cash dividend of HK$0.20 per share for the year ended 31 December 2025, subject to shareholder approval at the upcoming AGM (Key Developments).
Narrative Update Mar 20

6969: Future Earnings Power Will Support Upside As Board Considers Dividend

Analysts have trimmed their price target for Smoore International Holdings to HK$21.54 from HK$28.00, reflecting updated assumptions for slower revenue growth, slightly higher discount rates, and more modest profit margins, while keeping future P/E expectations broadly in line. What's in the News Board meeting scheduled for Mar 17, 2026 to consider and approve the audited final results for the year ended Dec 31, 2025 for publication (Key Developments) Board to consider a recommendation for payment of a final dividend, if any, at the same Mar 17, 2026 meeting (Key Developments) Agenda also includes authority to transact other routine business items alongside results and dividend discussions (Key Developments) Valuation Changes Fair Value: Trimmed from HK$28.00 to HK$21.54, indicating a materially lower central value estimate for the shares.
Narrative Update Mar 06

6969: Fair Outlook Will Reflect Trimmed Valuation And March Results Catalyst

Analysts have trimmed their fair value estimate for Smoore International Holdings from about HK$13.00 to about HK$11.41, reflecting updated assumptions on revenue growth, profit margins and a lower future P/E multiple. What's in the News A board meeting is scheduled for March 17, 2026, to consider and approve the Group's final results for the year ended December 31, 2025.
Narrative Update Feb 20

6969: Improved Margins And Earnings Multiple Will Support Further Upside Potential

Analysts have raised their HK$ fair value estimate for Smoore International Holdings slightly, increasing it from HK$27.64 to HK$28.00. The adjustment reflects updated assumptions for revenue growth, profit margins and a marginally lower projected future P/E multiple.
Narrative Update Feb 06

6969: Slightly Softer Assumptions Will Still Support Future Upside Potential

Analysts have trimmed their price target on Smoore International Holdings to about HK$17.55 from roughly HK$19.36, citing slightly softer assumptions for future revenue growth, profit margins, and the forward P/E multiple used in their models. Valuation Changes Fair Value Estimate reduced from HK$19.36 to HK$17.55, reflecting a modestly lower implied valuation.
Narrative Update Jan 23

6969: Higher Revenue Outlook And Richer Future P/E Will Support Upside Potential

Narrative Update on Smoore International Holdings Analysts have lifted their fair value estimate for Smoore International Holdings from HK$27.12 to HK$27.64, pointing to updated assumptions around higher projected revenue growth, a slightly lower discount rate, and a richer future P/E multiple, partly offset by reduced profit margin expectations. Valuation Changes Fair value estimate was raised slightly from HK$27.12 to HK$27.64 per share.
Narrative Update Jan 08

6969: Lower Discount Rate Will Support Future Upside Potential

Analysts have lifted their price target on Smoore International Holdings from HK$18.69 to about HK$19.36, reflecting updated assumptions for revenue growth, profit margins and future P/E levels under a slightly lower discount rate. Valuation Changes Fair Value: The price target has been lifted slightly from HK$18.69 to about HK$19.36.
Narrative Update Dec 18

6969: Fair Outlook Will Reflect Higher Margins And Richer Earnings Multiple

Analysts have raised their price target for Smoore International Holdings significantly, citing a move toward higher fair value estimates to about $13.00, along with expectations for improved profit margins and a richer future P E multiple that offset slightly softer projected revenue growth and a marginally lower discount rate. Valuation Changes The fair value estimate has risen significantly from HK$8.74 to approximately HK$13.00 per share.
Analysis Article Dec 10

Is Smoore International Holdings (HKG:6969) A Risky Investment?

Howard Marks put it nicely when he said that, rather than worrying about share price volatility, 'The possibility of...
Narrative Update Dec 04

6969: Lower Risk Profile Will Support Future Upside Potential

Analysts have raised their price target for Smoore International Holdings slightly to HKD 18.69, reflecting a modest reduction in perceived risk alongside stable expectations for revenue growth, profit margins, and future valuation multiples. Valuation Changes Fair Value Estimate remains unchanged at HK$18.69 per share, indicating a stable intrinsic valuation outlook.
Narrative Update Nov 20

6969: Slight Discount Rate Adjustment Will Support Further Upside Potential

Analysts have raised their price target for Smoore International Holdings from $17.51 to $18.69, citing slight improvements in projected revenue growth and overall valuation. Valuation Changes Fair Value: increased from HK$17.51 to HK$18.69, reflecting a modest upward revision.
Analysis Article Oct 15

Smoore International Holdings Limited (HKG:6969) Not Flying Under The Radar

With a price-to-earnings (or "P/E") ratio of 77.4x Smoore International Holdings Limited ( HKG:6969 ) may be sending...
Analysis Article Oct 01

Is Now The Time To Look At Buying Smoore International Holdings Limited (HKG:6969)?

Today we're going to take a look at the well-established Smoore International Holdings Limited ( HKG:6969 ). The...
Analysis Article Aug 01

Smoore International Holdings Limited's (HKG:6969) Intrinsic Value Is Potentially 24% Below Its Share Price

Key Insights The projected fair value for Smoore International Holdings is HK$15.28 based on 2 Stage Free Cash Flow to...
User avatar
New Narrative Mar 23

Investments In HNB And Atomization Technologies Will Expand Future Opportunities

Enhancing management quality and R&D investments in high-growth areas like HNB are likely to boost productivity, effectiveness, and future revenue growth.

Shareholder Returns

6969HK TobaccoHK Market
7D-9.3%1.3%0.2%
1Y-60.8%-2.2%4.5%

Return vs Industry: 6969 underperformed the Hong Kong Tobacco industry which returned -2.2% over the past year.

Return vs Market: 6969 underperformed the Hong Kong Market which returned 4.5% over the past year.

Price Volatility

Is 6969's price volatile compared to industry and market?
6969 volatility
6969 Average Weekly Movement8.6%
Tobacco Industry Average Movement5.4%
Market Average Movement7.5%
10% most volatile stocks in HK Market16.0%
10% least volatile stocks in HK Market3.5%

Stable Share Price: 6969 has not had significant price volatility in the past 3 months compared to the Hong Kong market.

Volatility Over Time: 6969's weekly volatility (9%) has been stable over the past year.

About the Company

FoundedEmployeesCEOWebsite
200923,130Zhiping Chenwww.smooreholdings.com

Smoore International Holdings Limited, an investment holding company, engages in the provision of vaping technology solutions. The company is involved in the research, design, and manufacture of vaping, heat-not-burn, atomization, and inhalation therapy products for tobacco companies, independent vaping brands, and other corporate clients. It also engages in the research, design, manufacturing, and sales of self-branded electronic vaping products and beauty atomization products.

Smoore International Holdings Limited Fundamentals Summary

How do Smoore International Holdings's earnings and revenue compare to its market cap?
6969 fundamental statistics
Market capHK$48.32b
Earnings (TTM)HK$1.23b
Revenue (TTM)HK$16.53b
39.2x
P/E Ratio
2.9x
P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
6969 income statement (TTM)
RevenueCN¥14.26b
Cost of RevenueCN¥9.32b
Gross ProfitCN¥4.93b
Other ExpensesCN¥3.87b
EarningsCN¥1.06b

Last Reported Earnings

Dec 31, 2025

Next Earnings Date

n/a

Earnings per share (EPS)0.17
Gross Margin34.61%
Net Profit Margin7.46%
Debt/Equity Ratio8.6%

How did 6969 perform over the long term?

See historical performance and comparison

Dividends

5.1%
Current Dividend Yield
206%
Payout Ratio

Does 6969 pay a reliable dividends?

See 6969 dividend history and benchmarks
When do you need to buy 6969 by to receive an upcoming dividend?
Smoore International Holdings dividend dates
Ex Dividend DateMay 29 2026
Dividend Pay DateJun 18 2026
Days until Ex dividend20 days
Days until Dividend pay date0 days

Does 6969 pay a reliable dividends?

See 6969 dividend history and benchmarks

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/06/17 23:40
End of Day Share Price 2026/06/17 00:00
Earnings2025/12/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Smoore International Holdings Limited is covered by 15 analysts. 7 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Alice MaBofA Global Research
Zhuonan XuChina International Capital Corporation Limited
Xin LiCitic Securities Co., Ltd.