Kearl, Cold Lake And Strathcona Will Drive Future Operational Gains

Key Takeaways

• Efficiency upgrades, digital automation, and flexible logistics are driving sustained margin expansion, structural cost reductions, and improved market access.
  
• New projects, renewable fuels, and emissions reduction initiatives position the company for long-term production growth, revenue diversification, and better regulatory risk management.
  
• Heavy reliance on oil sands and slow adaptation to energy transition risk weakening margins, restricting growth, and exposing Imperial Oil to long-term declines in demand and profitability.

Catalysts

Engages in exploration, production, and sale of crude oil and natural gas in Canada.

• Major efficiency improvements at Kearl-including unit cash cost reductions (~$2/bbl YoY, productivity upgrades, and extension of turnaround intervals)-position Imperial Oil for sustained margin expansion and higher ROIC as production targets increase toward 300,000 bbl/d, improving future net margins and earnings.
  
• Ramped-up production and expansion of solvent-assisted SAGD at Cold Lake, as well as new projects with decades of inventory, are expected to drive long-term production growth and lower per-barrel emissions and costs, supporting both higher revenue and better regulatory risk management.
  
• The start-up of Strathcona's renewable diesel facility (with year-round production enabled by proprietary catalyst technology) positions the company to capture growing demand for lower-carbon transportation fuels, diversifying revenue streams and helping protect market access, thus supporting both revenue and net margin resilience over time.
  
• Digitalization and automation investments, such as autonomous haul systems and process optimization, are delivering tangible cost reductions and paving the way for further operational efficiencies, thereby structurally improving competitive position, lowering operational risk, and supporting long-term net margin improvement.
  
• Increased refined product sales and improved logistics flexibility (such as added Trans Mountain pipeline capacity) enhance market access and the ability to place volumes where margins are stronger, providing a foundation for steady or rising downstream revenue and improved overall earnings.

Imperial Oil Future Earnings and Revenue Growth

Assumptions

• Analysts are assuming Imperial Oil's revenue will grow by 1.8% annually over the next 3 years.
• Analysts assume that profit margins will shrink from 9.5% today to 7.3% in 3 years time.
• Analysts expect earnings to reach CA$3.8 billion (and earnings per share of CA$9.53) by about August 2028, down from CA$4.7 billion today. However, there is a considerable amount of disagreement amongst the analysts with the most bullish expecting CA$4.6 billion in earnings, and the most bearish expecting CA$3.0 billion.
• In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 14.4x on those 2028 earnings, up from 12.7x today. This future PE is greater than the current PE for the CA Oil and Gas industry at 12.4x.
• Analysts expect the number of shares outstanding to decline by 5.0% per year for the next 3 years.
• To value all of this in today's terms, we will use a discount rate of 6.0%, as per the Simply Wall St company report.

Imperial Oil Future Earnings Per Share Growth

Risks

• Imperial Oil remains highly exposed to long-term decarbonization and energy transition risk, as the company's core assets and growth initiatives continue to center on oil sands, a carbon-intensive segment likely to face increasing policy, regulatory, and ESG constraints-posing a threat to long-term sales volumes and possibly eroding net margins as carbon pricing and emissions caps tighten.
  
• Reliance on oil sands and large-scale, capital-intensive assets means persistent high maintenance and sustaining capex (with $473 million in Q2 driven by ongoing needs at Kearl, Syncrude, and Cold Lake); such requirements may restrict free cash flow available for shareholder returns or diversification, potentially dampening long-term EPS and share price appreciation.
  
• The renewable diesel project at Strathcona, while a step toward lower-carbon solutions, depends heavily on stable feedstock and hydrogen supply and faces ramp-up risk; with regulatory-driven demand still nascent and operating at a modest scale relative to Imperial's portfolio, its ability to offset broader declines in petroleum demand and support revenue growth remains uncertain.
  
• Upstream earnings and cash flows remain sensitive to global oil price volatility and market interventions (as evidenced by Q2 income being down $184 million YoY due to lower realizations); a structurally weaker or more volatile oil market as global demand plateaus or declines could put further downward pressure on Imperial's revenues and margins.
  
• Despite investments in new solvent-based technologies (such as EBRT and SA-SAGD) to lower cost and emissions intensity, ramp-up timelines are measured in years (early 2027 for EBRT and 2029 for Mahkeses SA-SAGD), signaling a slow transition-leaving Imperial potentially exposed to demand erosion from electrification of transport and renewable energy competition, which could lead to stagnating or declining long-term revenue and profitability.

Valuation

• The analysts have a consensus price target of CA$105.824 for Imperial Oil based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of CA$129.0, and the most bearish reporting a price target of just CA$81.0.
  
• In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be CA$52.3 billion, earnings will come to CA$3.8 billion, and it would be trading on a PE ratio of 14.4x, assuming you use a discount rate of 6.0%.
  
• Given the current share price of CA$117.54, the analyst price target of CA$105.82 is 11.1% lower. The relatively low difference between the current share price and the analyst consensus price target indicates that they believe on average, the company is fairly priced.
  
• We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.