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U.S. Advertising Industry Analysis

UpdatedMay 08, 2024
DataAggregated Company Financials
Companies76
  • 7D5.4%
  • 3M13.7%
  • 1Y13.6%
  • YTDn/a

The Advertising industry is up 5.4% in the last week, with Trade Desk up 8.2%. Meanwhile, Thryv Holdings actually underperformed within the industry, shrinking 6.6% in the last week. In the last 12 months, the industry was up 14%. As for the next few years, earnings are expected to grow by 26% per annum.

Industry Valuation and Performance

Has the U.S. Advertising Industry valuation changed over the past few years?

DateMarket CapRevenueEarningsPEAbsolute PEPS
Wed, 08 May 2024US$93.6bUS$43.0bUS$2.4b21.7x38.7x2.2x
Fri, 05 Apr 2024US$89.7bUS$43.9bUS$2.3b36.2x38.2x2x
Sun, 03 Mar 2024US$86.7bUS$44.0bUS$2.2b43.1x40.2x2x
Tue, 30 Jan 2024US$82.2bUS$42.4bUS$519.4m39.3x158.3x1.9x
Thu, 28 Dec 2023US$84.6bUS$42.4bUS$504.9m19.8x167.6x2x
Sat, 25 Nov 2023US$76.9bUS$42.8bUS$472.9m19.1x162.6x1.8x
Mon, 23 Oct 2023US$76.6bUS$42.7bUS$441.7m17.9x173.4x1.8x
Wed, 20 Sep 2023US$81.8bUS$42.7bUS$394.2m18.8x207.5x1.9x
Fri, 18 Aug 2023US$80.3bUS$41.5bUS$374.6m17.7x214.5x1.9x
Sun, 16 Jul 2023US$96.4bUS$41.2b-US$192,643,792.0015.9x-500.6x2.3x
Tue, 13 Jun 2023US$89.9bUS$41.2b-US$192,609,409.0015.9x-466.9x2.2x
Thu, 11 May 2023US$79.5bUS$41.1bUS$30.3m19.7x2624.5x1.9x
Sat, 08 Apr 2023US$80.3bUS$42.6bUS$154.8m17x518.7x1.9x
Mon, 06 Mar 2023US$78.0bUS$42.4bUS$121.3m23.6x643.6x1.8x
Wed, 01 Feb 2023US$73.7bUS$40.4bUS$2.1b18.7x35.1x1.8x
Fri, 30 Dec 2022US$66.9bUS$40.3bUS$2.1b13.8x31.9x1.7x
Sun, 27 Nov 2022US$70.0bUS$40.3bUS$2.1b13.8x33x1.7x
Tue, 25 Oct 2022US$69.4bUS$39.5bUS$2.1b12.9x33.6x1.8x
Thu, 22 Sep 2022US$39.8bUS$38.0bUS$2.0b12.5x19.4x1x
Sat, 20 Aug 2022US$44.9bUS$38.1bUS$2.1b12x21.5x1.2x
Mon, 18 Jul 2022US$39.4bUS$37.8bUS$2.2b11.1x18.3x1x
Wed, 15 Jun 2022US$41.0bUS$37.8bUS$2.2b12.3x18.6x1.1x
Fri, 13 May 2022US$44.5bUS$37.8bUS$2.3b18.3x19.1x1.2x
Sun, 10 Apr 2022US$50.8bUS$36.8bUS$2.3b24.3x22.5x1.4x
Tue, 08 Mar 2022US$52.3bUS$36.5bUS$2.4b15.9x21.8x1.4x
Thu, 03 Feb 2022US$55.0bUS$35.7bUS$2.0b20.1x27.7x1.5x
Sat, 01 Jan 2022US$58.1bUS$35.9bUS$1.7b14.2x34.7x1.6x
Mon, 29 Nov 2021US$55.5bUS$35.8bUS$1.7b18.8x32x1.6x
Wed, 27 Oct 2021US$55.8bUS$33.0bUS$1.9b21.8x29.4x1.7x
Fri, 24 Sep 2021US$56.1bUS$32.4bUS$1.9b16.4x29.6x1.7x
Sun, 22 Aug 2021US$52.7bUS$32.5bUS$1.9b13.7x27.7x1.6x
Fri, 09 Jul 2021US$59.2bUS$32.4bUS$1.9b17.1x31.4x1.8x
Price to Earnings Ratio

46.1x


Total Market Cap: US$54.4bTotal Earnings: US$1.2bTotal Revenue: US$30.4bTotal Market Cap vs Earnings and Revenue0%0%0%
U.S. Advertising Industry Price to Earnings3Y Average 98.1x202220232024
Current Industry PE
  • Investors are pessimistic on the American Advertising industry, indicating that they anticipate long term growth rates will be lower than they have historically.
  • The industry is trading at a PE ratio of 38.7x which is lower than its 3-year average PE of 98.1x.
  • The 3-year average PS ratio of 1.7x is lower than the industry's current PS ratio of 2.2x.
Past Earnings Growth
  • The earnings for companies in the Advertising industry have grown 27% per year over the last three years.
  • Revenues for these companies have grown 12% per year.
  • This means that more sales are being generated by these companies overall, and subsequently their profits are increasing too.

Industry Comparison

How does U.S. Advertising compare with similar industries?

US Market3.31%
Telecom5.24%
Media3.38%
Advertising5.36%
Broadcasting5.20%
Publishing4.42%
Cable and Satellite2.16%
Industry PEThere are no additional sub-industries under this industry.
Forecasted GrowthThere are no additional sub-industries under this industry.

Top Stock Gainers and Losers

Which companies have driven the market over the last 7 days?

CompanyLast Price7D1YValuation
TTD Trade DeskUS$89.648.2%
+US$3.3b
39.8%PE244.8x
OMC Omnicom GroupUS$94.702.0%
+US$364.3m
3.3%PE12.5x
IPG Interpublic Group of CompaniesUS$30.961.7%
+US$196.3m
-13.6%PE10.8x
CRTO CriteoUS$37.787.8%
+US$174.4m
19.0%PE29.6x
CDLX CardlyticsUS$15.4125.8%
+US$152.2m
168.0%PS2.4x
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Latest News

OMC

US$94.70

Omnicom Group

7D

2.0%

1Y

3.3%

CTV

US$2.22

Innovid

7D

-1.3%

1Y

131.3%

CRTO

US$37.78

Criteo

7D

7.8%

1Y

19.0%

STGW

US$6.95

Stagwell

7D

16.8%

1Y

25.7%

ANTE

US$1.03

AirNet Technology

7D

-11.2%

1Y

-10.8%

SGRP

US$1.73

SPAR Group

7D

-3.4%

1Y

66.3%

CNET

US$0.83

ZW Data Action Technologies

7D

-13.0%

1Y

-46.8%

MGNI

US$9.42

Magnite

7D

6.7%

1Y

7.3%

CDLX

US$15.41

Cardlytics

7D

25.8%

1Y

168.0%

DRCT

US$4.54

Direct Digital Holdings

7D

-13.5%

1Y

47.2%

IPG

US$30.96

Interpublic Group of Companies

7D

1.7%

1Y

-13.6%

TTD

US$89.64

Trade Desk

7D

8.2%

1Y

39.8%

BOC

US$15.39

Boston Omaha

7D

-0.3%

1Y

-24.3%