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GOLD: Upcoming NYSE Listing Will Drive Bullish Re-Rating Potential

Update shared on 15 Dec 2025

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AnalystConsensusTarget's Fair Value
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1Y
26.5%
7D
2.9%

Narrative Update

Analysts have trimmed their price target on Gold.com by approximately $0.00 per share, reflecting modestly lower discount rate and future P/E assumptions as they refine their long-term valuation framework.

What's in the News

  • A Mark Precious Metals, Inc. has changed its corporate name to Gold.com, Inc., with amended and restated bylaws reflecting the new name, effective December 2, 2025 (company filing).
  • Gold.com, Inc. will change its primary exchange listing to the New York Stock Exchange from the Nasdaq Global Select Market, effective December 2, 2025 (company announcement).
  • Effective December 2, 2025, the company will change its Nasdaq ticker symbol from AMRK to GOLD (company announcement).
  • Effective December 3, 2025, the company will adopt the ticker symbol GOLD on the New York Stock Exchange, replacing AMRK (exchange notice).
  • A Mark Precious Metals, Inc. has been removed from the Nasdaq Composite Index as part of its transition to Gold.com and a new primary listing venue (index provider update).

Valuation Changes

  • Fair Value: unchanged at approximately $41.75 per share, indicating no revision to long term intrinsic value estimates.
  • Discount Rate: fallen slightly from about 9.03 percent to roughly 8.85 percent, reflecting a modestly lower assumed cost of capital.
  • Revenue Growth: essentially unchanged at about 8.85 percent, with only immaterial rounding differences in the model.
  • Net Profit Margin: effectively flat at roughly 76.16 percent, showing no meaningful change in long term profitability assumptions.
  • Future P/E: edged down slightly from approximately 13.84x to about 13.77x, modestly reducing the valuation multiple applied to future earnings.

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Disclaimer

AnalystConsensusTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystConsensusTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystConsensusTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.