Update shared on 05 Nov 2025
Fair value Decreased 3.28%Ocado Group's analyst price target has been reduced from £4.37 to £3.56, as analysts cite that a higher discount rate is affecting fair value projections.
Analyst Commentary
Analyst sentiment around Ocado Group remains mixed, with adjustments to price targets reflecting evolving views on the company's growth prospects, execution risks, and current valuation.
Bullish Takeaways
- Bullish analysts maintain a positive stance on Ocado Group's longer-term growth potential, citing opportunities in automated grocery fulfillment and international partnerships.
- Despite the reduced price target, the overall Overweight rating indicates continued confidence in the business model and revenue trajectory.
- Some see the current valuation as offering an attractive entry point if Ocado delivers on its technology deployment and margin improvement goals.
- There is optimism around ongoing cost optimization and operational efficiencies contributing to future profitability.
Bearish Takeaways
- Bearish analysts express concern about the impact of higher discount rates, which put pressure on fair value calculations even as operations progress.
- Uncertainty around the pace of technology adoption by new partners is seen as a potential drag on growth forecasts.
- Execution risks, particularly in scaling automated solutions globally, remain top of mind for more cautious observers.
- The path to sustained profitability and positive free cash flow is still seen as challenging in the near term.
Valuation Changes
- Fair Value: Lowered slightly from £3.05 to £2.95.
- Discount Rate: Increased marginally from 8.49% to 8.69%.
- Revenue Growth: Remains unchanged at approximately 8.41%.
- Net Profit Margin: Stable at 2.36%.
- Future P/E: Decreased slightly from 82.87x to 80.60x.
Disclaimer
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