Simply
Market Cap
US$37.4m
Last Updated
2021/01/18 00:05 UTC
Data Sources
Company Financials
Executive Summary
Simply, Inc. markets and distributes various mobility, computing, audio/video, and other technology products. More Details
Snowflake Analysis
Weak fundamentals or lack of information.
Similar Companies
Share Price & News
How has Simply's share price performed over time and what events caused price changes?
Latest Share Price and Events
Stable Share Price: SIMP is more volatile than 90% of US stocks over the past 3 months, typically moving +/- 20% a week.
Volatility Over Time: SIMP's weekly volatility has decreased from 30% to 20% over the past year, but is still higher than 75% of US stocks.
Market Performance
7 Day Return
6.3%
SIMP
2.0%
US Specialty Retail
-1.0%
US Market
1 Year Return
449.5%
SIMP
33.6%
US Specialty Retail
19.6%
US Market
Return vs Industry: SIMP exceeded the US Specialty Retail industry which returned 33.6% over the past year.
Return vs Market: SIMP exceeded the US Market which returned 19.6% over the past year.
Shareholder returns
| SIMP | Industry | Market | |
|---|---|---|---|
| 7 Day | 6.3% | 2.0% | -1.0% |
| 30 Day | 70.9% | 7.0% | 2.3% |
| 90 Day | 134.5% | 14.8% | 13.1% |
| 1 Year | 449.5%449.5% | 34.9%33.6% | 22.3%19.6% |
| 3 Year | n/a | 73.9%66.6% | 45.3%35.7% |
| 5 Year | n/a | 115.6%99.5% | 124.8%99.8% |
Long-Term Price Volatility Vs. Market
How volatile is Simply's share price compared to the market and industry in the last 5 years?
Simply Wall St News
No news available
Valuation
Is Simply undervalued compared to its fair value and its price relative to the market?
In this section, we usually try to help investors determine whether Simply is trading at an attractive price based on the cash flow it is expected to produce in the future. But as Simply has not provided consistent financial data, and the stock also has no analyst forecast or coverage, its intrinsic value cannot be reliably calculated by extrapolating past data or using analyst consensus cash flow predictions.
This is quite a rare situation as 89% of companies covered by Simply Wall St do have a valuation analysis.
Next Steps
- Take a look at our analysis of SIMP's management and see if the CEO's compensation is within a reasonable range, who is on the board and if insiders have been trading lately.
- When valuing a company like this, investors focus more on how they perceive the size of the opportunity, the company's ability to deliver and scale, and the strength of the team. While we are not analysing this type of data at the moment, if you don't know where to start, we recommend reading through Simply regulatory filings here.
- Explore potentially undervalued companies in the Retail industry.
Future Growth
How is Simply forecast to perform in the next 1 to 3 years based on estimates from 0 analysts?
28.0%
Forecasted Retail industry annual growth in earnings
In this section we usually present revenue and earnings growth projections based on the consensus estimates of professional analysts to help investors understand the company’s ability to generate profit. But as Simply has not provided enough past data and has no analyst forecast, its future earnings cannot be reliably calculated by extrapolating past data or using analyst predictions.
This is quite a rare situation as 97% of companies covered by SimplyWall St do have past financial data.
Next Steps
- Take a look at our analysis of SIMP’s management and see if the CEO’s compensation is within a reasonable range, who is on the board and if insiders have been trading lately.
- While we do not consider unaudited financials to be a reliable enough to include in our analysis, you can access them on theOTC Markets Website. If you are looking for more of a qualitative research into the company, you can access Simply's filings and announcementshere.
- Explore growth companies in the Retail industry.
Past Performance
How has Simply performed over the past 5 years?
-49.8%
Last years earnings growth
Earnings and Revenue History
Quality Earnings: SIMP is currently unprofitable.
Growing Profit Margin: SIMP is currently unprofitable.
Past Earnings Growth Analysis
Earnings Trend: Insufficient data to determine if SIMP's year-on-year earnings growth rate was positive over the past 5 years.
Accelerating Growth: Unable to compare SIMP's earnings growth over the past year to its 5-year average as it is currently unprofitable
Earnings vs Industry: SIMP is unprofitable, making it difficult to compare its past year earnings growth to the Specialty Retail industry (15.3%).
Return on Equity
High ROE: SIMP's liabilities exceed its assets, so it is difficult to calculate its Return on Equity.
Next Steps
Financial Health
How is Simply's financial position?
Financial Position Analysis
Short Term Liabilities: SIMP has negative shareholder equity, which is a more serious situation than short term assets not covering short term liabilities.
Long Term Liabilities: SIMP has negative shareholder equity, which is a more serious situation than short term assets not covering long term liabilities.
Debt to Equity History and Analysis
Debt Level: SIMP has negative shareholder equity, which is a more serious situation than a high debt level.
Reducing Debt: SIMP's has negative shareholder equity, so we do not need to check if its debt has reduced over time.
Balance Sheet
Cash Runway Analysis
For companies that have on average been loss making in the past we assess whether they have at least 1 year of cash runway.
Stable Cash Runway: Insufficient data to determine if SIMP has enough cash runway based on its current free cash flow.
Forecast Cash Runway: Insufficient data to determine if SIMP has enough cash runway if its free cash flow continues to grow or shrink based on historical rates.
Next Steps
Dividend
What is Simply current dividend yield, its reliability and sustainability?
Dividend Yield vs Market
Notable Dividend: Unable to evaluate SIMP's dividend yield against the bottom 25% of dividend payers, as the company has not reported any recent payouts.
High Dividend: Unable to evaluate SIMP's dividend yield against the top 25% of dividend payers, as the company has not reported any recent payouts.
Stability and Growth of Payments
Stable Dividend: Insufficient data to determine if SIMP's dividends per share have been stable in the past.
Growing Dividend: Insufficient data to determine if SIMP's dividend payments have been increasing.
Current Payout to Shareholders
Dividend Coverage: Insufficient data to calculate payout ratio to determine if its dividend payments are covered by earnings.
Future Payout to Shareholders
Future Dividend Coverage: No need to calculate the sustainability of SIMP's dividend in 3 years as they are not forecast to pay a notable one for the US market.
Next Steps
Management
How experienced are the management team and are they aligned to shareholders interests?
1.6yrs
Average board tenure
CEO
Rein Voigt (60 yo)
1.58yrs
Tenure
US$282,414
Compensation
Mr. Reinier Voigt also known as Rein, has been President and Director at Simply Inc. since June 05, 2019, its Chief Executive Officer since June 04, 2019 and served as Chief Operating Officer at Simply Inc...
CEO Compensation Analysis
Compensation vs Market: Rein's total compensation ($USD282.41K) is below average for companies of similar size in the US market ($USD535.60K).
Compensation vs Earnings: Rein's compensation has increased whilst the company is unprofitable.
Board Members
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| President | 1.58yrs | US$282.41k | 1.19% $ 444.9k | |
| Independent Chairman of the Board | 1.58yrs | US$34.45k | 1.11% $ 416.4k | |
| Independent Director | 2.58yrs | US$163.48k | 1.21% $ 451.8k |
1.6yrs
Average Tenure
51yo
Average Age
Experienced Board: SIMP's board of directors are not considered experienced ( 1.6 years average tenure), which suggests a new board.
Ownership
Who are the major shareholders and have insiders been buying or selling?
Insider Trading Volume
Insider Buying: SIMP insiders have only sold shares in the past 3 months.
Recent Insider Transactions
Ownership Breakdown
Dilution of Shares: Shareholders have been substantially diluted in the past year, with total shares outstanding growing by 226.4%.
Top Shareholders
Company Information
Simply, Inc.'s company bio, employee growth, exchange listings and data sources
Key Information
- Name: Simply, Inc.
- Ticker: SIMP
- Exchange: OTCPK
- Founded:
- Industry: Computer and Electronics Retail
- Sector: Retail
- Market Cap: US$37.431m
- Shares outstanding: 11.01m
- Website: https://www.simplyinc.com
Number of Employees
Location
- Simply, Inc.
- 2001 NW 84th Avenue
- Miami
- Florida
- 33122
- United States
Listings
| Ticker | Exchange | Primary Security | Security Type | Country | Currency | Listed on |
|---|---|---|---|---|---|---|
| SIMP | OTCPK (Pink Sheets LLC) | Yes | Common Shares | US | USD | Mar 2018 |
| IUO2 | DB (Deutsche Boerse AG) | Yes | Common Shares | DE | EUR | Mar 2018 |
Biography
Simply, Inc. markets and distributes various mobility, computing, audio/video, and other technology products. The company operates in two segments, Simply Mac Retail Stores and Cooltech Distribution Busine...
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2021/01/18 00:05 |
| End of Day Share Price | 2021/01/15 00:00 |
| Earnings | 2019/12/31 |
| Annual Earnings | 2019/12/31 |
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.