Stock Analysis

SinoMedia Holding (HKG:623) Is Looking To Continue Growing Its Returns On Capital

There are a few key trends to look for if we want to identify the next multi-bagger. Typically, we'll want to notice a trend of growing return on capital employed (ROCE) and alongside that, an expanding base of capital employed. Ultimately, this demonstrates that it's a business that is reinvesting profits at increasing rates of return. So when we looked at SinoMedia Holding (HKG:623) and its trend of ROCE, we really liked what we saw.

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Return On Capital Employed (ROCE): What Is It?

Just to clarify if you're unsure, ROCE is a metric for evaluating how much pre-tax income (in percentage terms) a company earns on the capital invested in its business. To calculate this metric for SinoMedia Holding, this is the formula:

Return on Capital Employed = Earnings Before Interest and Tax (EBIT) ÷ (Total Assets - Current Liabilities)

0.06 = CN¥117m ÷ (CN¥2.1b - CN¥165m) (Based on the trailing twelve months to December 2024).

So, SinoMedia Holding has an ROCE of 6.0%. Ultimately, that's a low return and it under-performs the Media industry average of 8.5%.

Check out our latest analysis for SinoMedia Holding

roce
SEHK:623 Return on Capital Employed August 4th 2025

Historical performance is a great place to start when researching a stock so above you can see the gauge for SinoMedia Holding's ROCE against it's prior returns. If you're interested in investigating SinoMedia Holding's past further, check out this free graph covering SinoMedia Holding's past earnings, revenue and cash flow.

What Can We Tell From SinoMedia Holding's ROCE Trend?

While in absolute terms it isn't a high ROCE, it's promising to see that it has been moving in the right direction. The data shows that returns on capital have increased substantially over the last five years to 6.0%. Basically the business is earning more per dollar of capital invested and in addition to that, 23% more capital is being employed now too. So we're very much inspired by what we're seeing at SinoMedia Holding thanks to its ability to profitably reinvest capital.

In another part of our analysis, we noticed that the company's ratio of current liabilities to total assets decreased to 7.8%, which broadly means the business is relying less on its suppliers or short-term creditors to fund its operations. Therefore we can rest assured that the growth in ROCE is a result of the business' fundamental improvements, rather than a cooking class featuring this company's books.

In Conclusion...

In summary, it's great to see that SinoMedia Holding can compound returns by consistently reinvesting capital at increasing rates of return, because these are some of the key ingredients of those highly sought after multi-baggers. And with the stock having performed exceptionally well over the last five years, these patterns are being accounted for by investors. So given the stock has proven it has promising trends, it's worth researching the company further to see if these trends are likely to persist.

On a separate note, we've found 1 warning sign for SinoMedia Holding you'll probably want to know about.

While SinoMedia Holding isn't earning the highest return, check out this free list of companies that are earning high returns on equity with solid balance sheets.

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Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team (at) simplywallst.com.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

About SEHK:623

SinoMedia Holding

An investment holding company, provides TV advertisement, creative content production, and digital marketing services for advertisers and advertising agents in the People's Republic of China and internationally.

Flawless balance sheet with solid track record and pays a dividend.

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