company background image

Strix GroupAIM:KETL Stock Report

Market Cap







28 Nov, 2021


Company Financials +
KETL fundamental analysis
Snowflake Score
Future Growth2/6
Past Performance2/6
Financial Health3/6

KETL Stock Overview

Strix Group Plc designs, manufactures, and supplies kettle safety controls, and other components and devices worldwide.

Price History & Performance

Summary of all time highs, changes and price drops for Strix Group
Historical stock prices
Current Share PriceUK£2.90
52 Week HighUK£3.90
52 Week LowUK£2.13
1 Month Change-0.86%
3 Month Change-22.77%
1 Year Change23.40%
3 Year Change108.33%
5 Year Changen/a
Change since IPO123.08%

Recent News & Updates

Sep 25
Strix Group (LON:KETL) Will Pay A Larger Dividend Than Last Year At UK£0.028

Strix Group (LON:KETL) Will Pay A Larger Dividend Than Last Year At UK£0.028

The board of Strix Group Plc ( LON:KETL ) has announced that it will be increasing its dividend by 5.8% on the 7th of...

Jul 31
Under The Bonnet, Strix Group's (LON:KETL) Returns Look Impressive

Under The Bonnet, Strix Group's (LON:KETL) Returns Look Impressive

If we want to find a potential multi-bagger, often there are underlying trends that can provide clues. In a perfect...

Shareholder Returns

KETLGB ElectronicGB Market

Return vs Industry: KETL exceeded the UK Electronic industry which returned 19.6% over the past year.

Return vs Market: KETL exceeded the UK Market which returned 11.7% over the past year.

Price Volatility

Is KETL's price volatile compared to industry and market?
KETL volatility
KETL Average Weekly Movement5.4%
Electronic Industry Average Movement5.5%
Market Average Movement4.9%
10% most volatile stocks in GB Market9.7%
10% least volatile stocks in GB Market2.5%

Stable Share Price: KETL is not significantly more volatile than the rest of UK stocks over the past 3 months, typically moving +/- 5% a week.

Volatility Over Time: KETL's weekly volatility (5%) has been stable over the past year.

About the Company

2017850Mark Victor Bartlett

Strix Group Plc designs, manufactures, and supplies kettle safety controls, and other components and devices worldwide. The company offers thermostatic controls, cordless interfaces, water jugs, and filters. It also provides water heating and temperature control, steam management, and water filtration devices.

Strix Group Fundamentals Summary

How do Strix Group's earnings and revenue compare to its market cap?
KETL fundamental statistics
Market CapUK£598.84m
Earnings (TTM)UK£24.26m
Revenue (TTM)UK£115.26m


P/E Ratio


P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report
KETL income statement (TTM)
Cost of RevenueUK£69.15m
Gross ProfitUK£46.11m

Last Reported Earnings

Jun 30, 2021

Next Earnings Date


Earnings per share (EPS)0.12
Gross Margin40.00%
Net Profit Margin21.05%
Debt/Equity Ratio308.6%

How did KETL perform over the long term?

See historical performance and comparison



Current Dividend Yield


Payout Ratio


Is Strix Group undervalued compared to its fair value and its price relative to the market?


Undervalued compared to fair value

Share Price vs. Fair Value

Below Fair Value: KETL (£2.9) is trading below our estimate of fair value (£3.91)

Significantly Below Fair Value: KETL is trading below fair value by more than 20%.

Price To Earnings Ratio

PE vs Industry: KETL is good value based on its PE Ratio (24.7x) compared to the UK Electronic industry average (30.8x).

PE vs Market: KETL is poor value based on its PE Ratio (24.7x) compared to the UK market (19.1x).

Price to Earnings Growth Ratio

PEG Ratio: KETL is poor value based on its PEG Ratio (2x)

Price to Book Ratio

PB vs Industry: KETL is overvalued based on its PB Ratio (31.5x) compared to the GB Electronic industry average (2.9x).

Future Growth

How is Strix Group forecast to perform in the next 1 to 3 years based on estimates from 7 analysts?


Forecasted annual earnings growth

Earnings and Revenue Growth Forecasts

Analyst Future Growth Forecasts

Earnings vs Savings Rate: KETL's forecast earnings growth (12.5% per year) is above the savings rate (0.9%).

Earnings vs Market: KETL's earnings (12.5% per year) are forecast to grow slower than the UK market (12.6% per year).

High Growth Earnings: KETL's earnings are forecast to grow, but not significantly.

Revenue vs Market: KETL's revenue (11.3% per year) is forecast to grow faster than the UK market (4.9% per year).

High Growth Revenue: KETL's revenue (11.3% per year) is forecast to grow slower than 20% per year.

Earnings per Share Growth Forecasts

Future Return on Equity

Future ROE: Insufficient data to determine if KETL's Return on Equity is forecast to be high in 3 years time

Past Performance

How has Strix Group performed over the past 5 years?


Historical annual earnings growth

Earnings and Revenue History

Quality Earnings: KETL has a large one-off loss of £7.7M impacting its June 30 2021 financial results.

Growing Profit Margin: KETL's current net profit margins (21%) are lower than last year (25.1%).

Past Earnings Growth Analysis

Earnings Trend: KETL's earnings have grown by 0.1% per year over the past 5 years.

Accelerating Growth: KETL's earnings growth over the past year (10.3%) exceeds its 5-year average (0.1% per year).

Earnings vs Industry: KETL earnings growth over the past year (10.3%) underperformed the Electronic industry 20.3%.

Return on Equity

High ROE: Whilst KETL's Return on Equity (122.19%) is outstanding, this metric is skewed due to their high level of debt.

Financial Health

How is Strix Group's financial position?

Financial Position Analysis

Short Term Liabilities: KETL's short term assets (£56.2M) exceed its short term liabilities (£39.4M).

Long Term Liabilities: KETL's short term assets (£56.2M) do not cover its long term liabilities (£69.0M).

Debt to Equity History and Analysis

Debt Level: KETL's net debt to equity ratio (231.2%) is considered high.

Reducing Debt: KETL's debt to equity ratio has increased from 30.1% to 308.6% over the past 5 years.

Debt Coverage: KETL's debt is well covered by operating cash flow (59.3%).

Interest Coverage: KETL's interest payments on its debt are well covered by EBIT (29.4x coverage).

Balance Sheet


What is Strix Group current dividend yield, its reliability and sustainability?


Current Dividend Yield

Dividend Yield vs Market

Notable Dividend: KETL's dividend (2.76%) is higher than the bottom 25% of dividend payers in the UK market (1.37%).

High Dividend: KETL's dividend (2.76%) is low compared to the top 25% of dividend payers in the UK market (4.15%).

Stability and Growth of Payments

Stable Dividend: KETL has been paying a dividend for less than 10 years and during this time payments have been volatile.

Growing Dividend: KETL's dividend payments have increased, but the company has only paid a dividend for 4 years.

Current Payout to Shareholders

Dividend Coverage: With its reasonable payout ratio (66.3%), KETL's dividend payments are covered by earnings.

Future Payout to Shareholders

Future Dividend Coverage: KETL's dividends in 3 years are forecast to be well covered by earnings (49.5% payout ratio).

Next Steps


How experienced are the management team and are they aligned to shareholders interests?


Average management tenure


Mark Victor Bartlett (56 yo)

no data




Mr. Mark Victor Edward Bartlett serves as Chief Executive Officer of Strix Group Plc. and has been its Executive Director since July 14, 2017. Mr. Bartlett joined Strix in 2006.He leads the organisation,...

CEO Compensation Analysis

Compensation vs Market: Mark Victor's total compensation ($USD1.11M) is about average for companies of similar size in the UK market ($USD1.03M).

Compensation vs Earnings: Mark Victor's compensation has been consistent with company performance over the past year.

Leadership Team

Experienced Management: KETL's management team is not considered experienced ( 1.8 years average tenure), which suggests a new team.

Board Members

Experienced Board: KETL's board of directors are considered experienced (4.3 years average tenure).


Who are the major shareholders and have insiders been buying or selling?

Insider Trading Volume

Insider Buying: KETL insiders have sold more shares than they have bought in the past 3 months.

Recent Insider Transactions

Ownership Breakdown

Dilution of Shares: Shareholders have been diluted in the past year, with total shares outstanding growing by 2.2%.

Top Shareholders

Company Information

Strix Group Plc's employee growth, exchange listings and data sources

Key Information

  • Name: Strix Group Plc
  • Ticker: KETL
  • Exchange: AIM
  • Founded: 2017
  • Industry: Electronic Components
  • Sector: Tech
  • Market Cap: UK£598.839m
  • Shares outstanding: 206.50m
  • Website:

Number of Employees


  • Strix Group Plc
  • Forrest House
  • Ronaldsway
  • Isle Of Man
  • IM9 2RG
  • Isle of Man


Company Analysis and Financial Data Status

All financial data provided by Standard & Poor's Capital IQ.
DataLast Updated (UTC time)
Company Analysis2021/11/28 18:53
End of Day Share Price2021/11/26 00:00
Annual Earnings2020/12/31

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.