Actual Experience plc, an analytics-as-a-service company, provides digital experience quality analytics services in the United Kingdom, the United States, Europe, and internationally.
+ 1 more risk
Flawless balance sheet and overvalued.
Share Price & News
How has Actual Experience's share price performed over time and what events caused price changes?
Latest Share Price and Events
Stable Share Price: ACT's share price has been volatile over the past 3 months.
7 Day Return
1 Year Return
Return vs Industry: ACT underperformed the UK Software industry which returned -20.7% over the past year.
Return vs Market: ACT underperformed the UK Market which returned -23.6% over the past year.
Price Volatility Vs. Market
How volatile is Actual Experience's share price compared to the market and industry in the last 5 years?
Simply Wall St News
1 month ago | Simply Wall StThose Who Purchased Actual Experience (LON:ACT) Shares Three Years Ago Have A 83% Loss To Show For It
2 months ago | Simply Wall StCompanies Like Actual Experience (LON:ACT) Are In A Position To Invest In Growth
4 months ago | Simply Wall StIs Actual Experience plc's (LON:ACT) CEO Pay Fair?
Is Actual Experience undervalued compared to its fair value and its price relative to the market?
Price to Book (PB) ratio
Share Price vs. Fair Value
Below Fair Value: Insufficient data to calculate ACT's fair value to establish if it is undervalued.
Significantly Below Fair Value: Insufficient data to calculate ACT's fair value to establish if it is undervalued.
Price To Earnings Ratio
PE vs Industry: ACT is unprofitable, so we can't compare its PE Ratio to the Software industry average.
PE vs Market: ACT is unprofitable, so we can't compare its PE Ratio to the UK market.
Price to Earnings Growth Ratio
PEG Ratio: Insufficient data to calculate ACT's PEG Ratio to determine if it is good value.
Price to Book Ratio
PB vs Industry: ACT is good value based on its PB Ratio (1.1x) compared to the GB Software industry average (2.5x).
How is Actual Experience forecast to perform in the next 1 to 3 years based on estimates from 0 analysts?
Forecasted Software industry annual growth in earnings
In this section we usually present revenue and earnings growth projections based on the consensus estimates of professional analysts to help investors understand the company’s ability to generate profit. But as Actual Experience has not provided enough past data and has no analyst forecast, its future earnings cannot be reliably calculated by extrapolating past data or using analyst predictions.
This is quite a rare situation as 97% of companies covered by SimplyWall St do have past financial data.
- Examine Actual Experience's financial health to determine how well-positioned it is against times of financial stress by looking at its level of debt over time and how much cash it has left.
- Actual Experience competitive advantages and company strategy can generally be found in its financial reports archived here.
- Explore growth companies in the Software industry.
How has Actual Experience performed over the past 5 years?
Historical annual earnings growth
Earnings and Revenue History
Quality Earnings: ACT is currently unprofitable.
Growing Profit Margin: ACT is currently unprofitable.
Past Earnings Growth Analysis
Earnings Trend: ACT is unprofitable, and losses have increased over the past 5 years at a rate of -25% per year.
Accelerating Growth: Unable to compare ACT's earnings growth over the past year to its 5-year average as it is currently unprofitable
Earnings vs Industry: ACT is unprofitable, making it difficult to compare its past year earnings growth to the Software industry (6.8%).
Return on Equity
High ROE: ACT has a negative Return on Equity (-59.09%), as it is currently unprofitable.
How is Actual Experience's financial position?
Financial Position Analysis
Short Term Liabilities: ACT's short term assets (£8.9M) exceed its short term liabilities (£796.9K).
Long Term Liabilities: ACT's short term assets (£8.9M) exceed its long term liabilities (£880.5K).
Debt to Equity History and Analysis
Debt Level: ACT is debt free.
Reducing Debt: ACT had no debt 5 years ago.
Cash Runway Analysis
For companies that have on average been loss making in the past we assess whether they have at least 1 year of cash runway.
Stable Cash Runway: ACT has sufficient cash runway for more than a year based on its current free cash flow.
Forecast Cash Runway: ACT has sufficient cash runway for 1.2 years if free cash flow continues to reduce at historical rates of -26.5% each year.
What is Actual Experience's current dividend yield, its reliability and sustainability?
Dividend Yield vs Market
Notable Dividend: Unable to evaluate ACT's dividend yield against the bottom 25% of dividend payers, as the company has not reported any payouts.
High Dividend: Unable to evaluate ACT's dividend yield against the top 25% of dividend payers, as the company has not reported any payouts.
Stability and Growth of Payments
Stable Dividend: Insufficient data to determine if ACT's dividends per share have been stable in the past.
Growing Dividend: Insufficient data to determine if ACT's dividend payments have been increasing.
Current Payout to Shareholders
Dividend Coverage: Insufficient data to calculate payout ratio to determine if its dividend payments are covered by earnings.
Future Payout to Shareholders
Future Dividend Coverage: No need to calculate the sustainability of ACT's dividend in 3 years as they are not forecast to pay a notable one for the UK market.
How experienced are the management team and are they aligned to shareholders interests?
Average board tenure
Dave Page (51yo)
Mr. David John Page, also known as Dave, is a Co-Founder of Actual Experience Plc and serves as its Chief Executive Officer. Mr. Page Co-Founded Nexagent Limited in 2000 and served as its Chief Technology ...
CEO Compensation Analysis
Compensation vs Market: Dave's total compensation ($USD190.37K) is below average for companies of similar size in the UK market ($USD335.16K).
Compensation vs Earnings: Dave's compensation has been consistent with company performance over the past year.
|Co-Founder||no data||UK£154.21k||4.07% £454.1k|
|CFO, Company Secretary & Director||6.5yrs||UK£134.55k||0.37% £41.2k|
|COO & Executive Director||5.58yrs||UK£150.42k||0.0055% £611.0|
|Independent Non-Executive Chairman||6.17yrs||UK£50.00k||0.042% £4.7k|
|Independent Non-Executive Director||5.75yrs||UK£25.00k||no data|
|Independent Non-Executive Director||0.25yr||no data||no data|
|Independent Non-Executive Director||4.17yrs||UK£33.43k||no data|
Experienced Board: ACT's board of directors are considered experienced (5.8 years average tenure).
Who are the major shareholders and have insiders been buying or selling?
Insider Trading Volume
Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.
Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.
Actual Experience plc's company bio, employee growth, exchange listings and data sources
- Name: Actual Experience plc
- Ticker: ACT
- Exchange: AIM
- Industry: Application Software
- Sector: Software
- Market Cap: UK£11.170m
- Shares outstanding: 47.53m
- Website: https://www.actual-experience.com
Number of Employees
- Actual Experience plc
- Quay House
- The Ambury
- BA1 1UA
- United Kingdom
|Ticker||Exchange||Primary Security||Security Type||Country||Currency||Listed on|
|ACT||AIM (London Stock Exchange AIM Market)||Yes||Ordinary Shares||GB||GBP||Feb 2014|
Actual Experience plc, an analytics-as-a-service company, provides digital experience quality analytics services in the United Kingdom, the United States, Europe, and internationally. It offers Analytics Cloud that receives dat from digital users, applies algorithms to the data, and produces an objective score of digital experience quality and supply chain diagnostics; and Dashboard, a user interface to configure users and provide geographical access to the output of the Analytics Cloud. The company also provides digital supply chain, a combination of businesses and the technologies they provide, including networks, IT infrastructure and applications, that deliver a digital product or service; and digital user, a measurement software component of Actual Work and Actual Home; and API, a programmatic interface to the output of the Analytics Cloud. The company is headquartered in Bath, the United Kingdom.
Company Analysis and Financial Data Status
|Data||Last Updated (UTC time)|
|Company Analysis||2020/04/07 23:20|
|End of Day Share Price||2020/04/07 00:00|
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.