company background image

Mission GroupAIM:TMG Stock Report

Last Price


Market Cap







19 Jan, 2022


Company Financials +
TMG fundamental analysis
Snowflake Score
Future Growth3/6
Past Performance0/6
Financial Health6/6

TMG Stock Overview

The Mission Group plc provides marketing and advertising related services in the United Kingdom, rest of Europe, Asia, and the United States.

Price History & Performance

Summary of all time highs, changes and price drops for Mission Group
Historical stock prices
Current Share PriceUK£0.63
52 Week HighUK£0.92
52 Week LowUK£0.60
1 Month Change0%
3 Month Change-10.07%
1 Year Change-13.19%
3 Year Change6.84%
5 Year Change52.44%
Change since IPO-50.20%

Recent News & Updates

Jun 10
Here's Why Mission Group (LON:TMG) Has A Meaningful Debt Burden

Here's Why Mission Group (LON:TMG) Has A Meaningful Debt Burden

Howard Marks put it nicely when he said that, rather than worrying about share price volatility, 'The possibility of...

Shareholder Returns

TMGGB MediaGB Market

Return vs Industry: TMG underperformed the UK Media industry which returned 18.4% over the past year.

Return vs Market: TMG underperformed the UK Market which returned 8.3% over the past year.

Price Volatility

Is TMG's price volatile compared to industry and market?
TMG volatility
TMG Average Weekly Movement3.2%
Media Industry Average Movement5.3%
Market Average Movement5.0%
10% most volatile stocks in GB Market10.7%
10% least volatile stocks in GB Market2.5%

Stable Share Price: TMG is less volatile than 75% of UK stocks over the past 3 months, typically moving +/- 3% a week.

Volatility Over Time: TMG's weekly volatility (3%) has been stable over the past year.

About the Company

20061,000James Clifton

The Mission Group plc provides marketing and advertising related services in the United Kingdom, rest of Europe, Asia, and the United States. The company offers marketing communications services specializing in the technology, medical, and automotive sector; public relations services; and advertising, media buying, digital marketing, events, and training services. It also provides sales promotion services; sports, fitness, and entertainment marketing services; pricing and market access services for the healthcare sector; brand development and creative direct communication services; and operates as a property-marketing agency providing advertising, media, brochures, signage, exhibitions, CGI, animation, intranet, and photography services.

Mission Group Fundamentals Summary

How do Mission Group's earnings and revenue compare to its market cap?
TMG fundamental statistics
Market CapUK£56.37m
Earnings (TTM)UK£791.00k
Revenue (TTM)UK£133.33m


P/E Ratio


P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report
TMG income statement (TTM)
Cost of RevenueUK£66.75m
Gross ProfitUK£66.58m

Last Reported Earnings

Jun 30, 2021

Next Earnings Date


Earnings per share (EPS)0.0088
Gross Margin49.93%
Net Profit Margin0.59%
Debt/Equity Ratio11.0%

How did TMG perform over the long term?

See historical performance and comparison



Current Dividend Yield


Payout Ratio


Is Mission Group undervalued compared to its fair value and its price relative to the market?


Undervalued compared to fair value

Share Price vs. Fair Value

Below Fair Value: TMG (£0.63) is trading below our estimate of fair value (£2.88)

Significantly Below Fair Value: TMG is trading below fair value by more than 20%.

Price To Earnings Ratio

PE vs Industry: TMG is poor value based on its PE Ratio (71.3x) compared to the UK Media industry average (28.1x).

PE vs Market: TMG is poor value based on its PE Ratio (71.3x) compared to the UK market (19.1x).

Price to Earnings Growth Ratio

PEG Ratio: TMG is good value based on its PEG Ratio (0.8x)

Price to Book Ratio

PB vs Industry: TMG is good value based on its PB Ratio (0.6x) compared to the GB Media industry average (2x).

Future Growth

How is Mission Group forecast to perform in the next 1 to 3 years based on estimates from 1 analyst?


Forecasted annual earnings growth

Earnings and Revenue Growth Forecasts

Analyst Future Growth Forecasts

Earnings vs Savings Rate: TMG's forecast earnings growth (92.9% per year) is above the savings rate (0.9%).

Earnings vs Market: TMG's earnings (92.9% per year) are forecast to grow faster than the UK market (12.1% per year).

High Growth Earnings: earnings are expected to grow significantly over the next 3 years.

Revenue vs Market: TMG's revenue is expected to decline over the next 3 years (-34.9% per year).

High Growth Revenue: TMG's revenue is forecast to decline over the next 3 years (-34.9% per year).

Earnings per Share Growth Forecasts

Future Return on Equity

Future ROE: Insufficient data to determine if TMG's Return on Equity is forecast to be high in 3 years time

Past Performance

How has Mission Group performed over the past 5 years?


Historical annual earnings growth

Earnings and Revenue History

Quality Earnings: TMG has a large one-off loss of £2.8M impacting its June 30 2021 financial results.

Growing Profit Margin: TMG's current net profit margins (0.6%) are lower than last year (2%).

Past Earnings Growth Analysis

Earnings Trend: TMG's earnings have declined by 20.5% per year over the past 5 years.

Accelerating Growth: TMG's has had negative earnings growth over the past year, so it can't be compared to its 5-year average.

Earnings vs Industry: TMG had negative earnings growth (-73.2%) over the past year, making it difficult to compare to the Media industry average (20.9%).

Return on Equity

High ROE: TMG's Return on Equity (0.7%) is considered low.

Financial Health

How is Mission Group's financial position?

Financial Position Analysis

Short Term Liabilities: TMG's short term assets (£43.5M) exceed its short term liabilities (£42.7M).

Long Term Liabilities: TMG's short term assets (£43.5M) exceed its long term liabilities (£19.4M).

Debt to Equity History and Analysis

Debt Level: TMG's net debt to equity ratio (4.4%) is considered satisfactory.

Reducing Debt: TMG's debt to equity ratio has reduced from 17.3% to 11% over the past 5 years.

Debt Coverage: TMG's debt is well covered by operating cash flow (43.6%).

Interest Coverage: TMG's interest payments on its debt are well covered by EBIT (7.6x coverage).

Balance Sheet


What is Mission Group current dividend yield, its reliability and sustainability?


Current Dividend Yield

Dividend Yield vs Market

Notable Dividend: TMG's dividend (2.56%) is higher than the bottom 25% of dividend payers in the UK market (1.41%).

High Dividend: TMG's dividend (2.56%) is low compared to the top 25% of dividend payers in the UK market (4.06%).

Stability and Growth of Payments

Stable Dividend: TMG has been paying a dividend for less than 10 years and during this time payments have been volatile.

Growing Dividend: TMG's dividend payments have increased, but the company has only paid a dividend for 9 years.

Current Payout to Shareholders

Dividend Coverage: With its high payout ratio (92%), TMG's dividend payments are not well covered by earnings.

Future Payout to Shareholders

Future Dividend Coverage: Insufficient data to determine if a dividend will be paid in 3 years and that it will be covered by earnings.

Next Steps


How experienced are the management team and are they aligned to shareholders interests?


Average management tenure


James Clifton (49 yo)





Mr. James Spencer Clifton serves as the Chief Executive Officer at Fox Murphy Ltd. Mr. Clifton serves as Chief Executive Officer of balloon dog. Prior to balloon dog he worked for WPP as HSBC's North Ameri...

CEO Compensation Analysis

Compensation vs Market: James's total compensation ($USD323.02K) is about average for companies of similar size in the UK market ($USD328.45K).

Compensation vs Earnings: James's compensation has been consistent with company performance over the past year.

Leadership Team

Experienced Management: TMG's management team is seasoned and experienced (7.4 years average tenure).

Board Members

Experienced Board: TMG's board of directors are considered experienced (9.3 years average tenure).


Who are the major shareholders and have insiders been buying or selling?

Insider Trading Volume

Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.

Recent Insider Transactions

Ownership Breakdown

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.

Top Shareholders

Company Information

The Mission Group plc's employee growth, exchange listings and data sources

Key Information

  • Name: The Mission Group plc
  • Ticker: TMG
  • Exchange: AIM
  • Founded: 2006
  • Industry: Advertising
  • Sector: Media
  • Implied Market Cap: UK£56.372m
  • Shares outstanding: 90.20m
  • Website:

Number of Employees


  • The Mission Group plc
  • The Old Sawmill
  • Filleigh
  • Barnstaple
  • Devon
  • EX32 0RN
  • United Kingdom


Company Analysis and Financial Data Status

All financial data provided by Standard & Poor's Capital IQ.
DataLast Updated (UTC time)
Company Analysis2022/01/19 21:17
End of Day Share Price2022/01/19 00:00
Annual Earnings2020/12/31

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.