Trade Alert: The Non-Executive Chairman Of Saga plc (LON:SAGA), Roger De Haan, Has Just Spent UK£1m Buying A Few More Shares

By
Simply Wall St
Published
November 18, 2021
LSE:SAGA
Source: Shutterstock

Saga plc (LON:SAGA) shareholders (or potential shareholders) will be happy to see that the Non-Executive Chairman, Roger De Haan, recently bought a whopping UK£1m worth of stock, at a price of UK£2.93. While that only increased their holding size by 0.9%, it is still a big swing by our standards.

View our latest analysis for Saga

Saga Insider Transactions Over The Last Year

Notably, that recent purchase by Roger De Haan is the biggest insider purchase of Saga shares that we've seen in the last year. That means that an insider was happy to buy shares at above the current price of UK£2.82. It's very possible they regret the purchase, but it's more likely they are bullish about the company. In our view, the price an insider pays for shares is very important. Generally speaking, it catches our eye when insiders have purchased shares at above current prices, as it suggests they believed the shares were worth buying, even at a higher price.

Saga insiders may have bought shares in the last year, but they didn't sell any. You can see a visual depiction of insider transactions (by companies and individuals) over the last 12 months, below. By clicking on the graph below, you can see the precise details of each insider transaction!

insider-trading-volume
LSE:SAGA Insider Trading Volume November 19th 2021

There are always plenty of stocks that insiders are buying. So if that suits your style you could check each stock one by one or you could take a look at this free list of companies. (Hint: insiders have been buying them).

Does Saga Boast High Insider Ownership?

Looking at the total insider shareholdings in a company can help to inform your view of whether they are well aligned with common shareholders. I reckon it's a good sign if insiders own a significant number of shares in the company. Saga insiders own about UK£104m worth of shares (which is 26% of the company). This kind of significant ownership by insiders does generally increase the chance that the company is run in the interest of all shareholders.

What Might The Insider Transactions At Saga Tell Us?

It is good to see the recent insider purchase. And the longer term insider transactions also give us confidence. But on the other hand, the company made a loss during the last year, which makes us a little cautious. Once you factor in the high insider ownership, it certainly seems like insiders are positive about Saga. Nice! While we like knowing what's going on with the insider's ownership and transactions, we make sure to also consider what risks are facing a stock before making any investment decision. Every company has risks, and we've spotted 2 warning signs for Saga you should know about.

If you would prefer to check out another company -- one with potentially superior financials -- then do not miss this free list of interesting companies, that have HIGH return on equity and low debt.

For the purposes of this article, insiders are those individuals who report their transactions to the relevant regulatory body. We currently account for open market transactions and private dispositions, but not derivative transactions.

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