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SosandarAIM:SOS Stock Report

Market Cap







28 Sep, 2021


Company Financials +
SOS fundamental analysis
Snowflake Score
Future Growth2/6
Past Performance0/6
Financial Health5/6

SOS Overview

Sosandar Plc manufactures and distributes clothing products through internet and mail order primarily in the United Kingdom.

Price History & Performance

Summary of all time highs, changes and price drops for Sosandar
Historical stock prices
Current Share PriceUK£0.28
52 Week HighUK£0.13
52 Week LowUK£0.37
1 Month Change-6.56%
3 Month Change18.75%
1 Year Change86.89%
3 Year Change-34.93%
5 Year Changen/a
Change since IPO52.00%

Recent News & Updates

Shareholder Returns

SOSGB LuxuryGB Market

Return vs Industry: SOS exceeded the UK Luxury industry which returned 21.3% over the past year.

Return vs Market: SOS exceeded the UK Market which returned 21.7% over the past year.

Price Volatility

Is SOS's price volatile compared to industry and market?
SOS volatility
SOS Beta2.63
Industry Beta1.27
Market Beta1

Stable Share Price: SOS is more volatile than 75% of UK stocks over the past 3 months, typically moving +/- 8% a week.

Volatility Over Time: SOS's weekly volatility (8%) has been stable over the past year, but is still higher than 75% of UK stocks.

About the Company

n/a50Ali Hall

Sosandar Plc manufactures and distributes clothing products through internet and mail order primarily in the United Kingdom. It offers dresses, denim dresses, tops, loungewear and pyjamas, jeans and jeggings, trousers and leggings, skirts, playsuits and jumpsuits, jackets and coats, knitwear, leather, active wear, and swimwear; footwear comprising flats, heels, and boots; home and gifts products; gift cards; and accessories, including bags and belts, jewellery, hats, face coverings, sunglasses, shapewear and hosiery, and scarves and gloves for women. The company is based in Wilmslow, the United Kingdom.

Sosandar Fundamentals Summary

How do Sosandar's earnings and revenue compare to its market cap?
SOS fundamental statistics
Market CapUK£65.23m
Earnings (TTM)-UK£3.10m
Revenue (TTM)UK£12.16m


P/S Ratio


P/E Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report
SOS income statement (TTM)
Cost of RevenueUK£6.32m
Gross ProfitUK£5.84m

Last Reported Earnings

Mar 31, 2021

Next Earnings Date


Earnings per share (EPS)-0.014
Gross Margin48.05%
Net Profit Margin-25.47%
Debt/Equity Ratio0%

How did SOS perform over the long term?

See historical performance and comparison


Is Sosandar undervalued compared to its fair value and its price relative to the market?


Undervalued compared to fair value

Share Price vs. Fair Value

Below Fair Value: SOS (£0.29) is trading below our estimate of fair value (£0.86)

Significantly Below Fair Value: SOS is trading below fair value by more than 20%.

Price To Earnings Ratio

PE vs Industry: SOS is unprofitable, so we can't compare its PE Ratio to the UK Luxury industry average.

PE vs Market: SOS is unprofitable, so we can't compare its PE Ratio to the UK market.

Price to Earnings Growth Ratio

PEG Ratio: Insufficient data to calculate SOS's PEG Ratio to determine if it is good value.

Price to Book Ratio

PB vs Industry: SOS is overvalued based on its PB Ratio (12.7x) compared to the GB Luxury industry average (4.9x).

Future Growth

How is Sosandar forecast to perform in the next 1 to 3 years based on estimates from 1 analyst?


Forecasted annual revenue growth

Earnings and Revenue Growth Forecasts

Analyst Future Growth Forecasts

Earnings vs Savings Rate: Insufficient data to determine if SOS's forecast earnings growth is above the savings rate (0.9%).

Earnings vs Market: Insufficient data to determine if SOS's earnings are forecast to grow faster than the UK market

High Growth Earnings: Insufficient data to determine if earnings are expected to grow significantly over the next 3 years.

Revenue vs Market: SOS's revenue (42.4% per year) is forecast to grow faster than the UK market (5% per year).

High Growth Revenue: SOS's revenue (42.4% per year) is forecast to grow faster than 20% per year.

Earnings per Share Growth Forecasts

Future Return on Equity

Future ROE: Insufficient data to determine if SOS's Return on Equity is forecast to be high in 3 years time

Past Performance

How has Sosandar performed over the past 5 years?


Historical annual earnings growth

Earnings and Revenue History

Quality Earnings: SOS is currently unprofitable.

Growing Profit Margin: SOS is currently unprofitable.

Past Earnings Growth Analysis

Earnings Trend: SOS is unprofitable, and losses have increased over the past 5 years at a rate of 6.6% per year.

Accelerating Growth: Unable to compare SOS's earnings growth over the past year to its 5-year average as it is currently unprofitable

Earnings vs Industry: SOS is unprofitable, making it difficult to compare its past year earnings growth to the Luxury industry (88.9%).

Return on Equity

High ROE: SOS has a negative Return on Equity (-62.2%), as it is currently unprofitable.

Financial Health

How is Sosandar's financial position?

Financial Position Analysis

Short Term Liabilities: SOS's short term assets (£7.5M) exceed its short term liabilities (£2.9M).

Long Term Liabilities: SOS has no long term liabilities.

Debt to Equity History and Analysis

Debt Level: SOS is debt free.

Reducing Debt: SOS has not had any debt for past 5 years.

Balance Sheet

Cash Runway Analysis

For companies that have on average been loss making in the past we assess whether they have at least 1 year of cash runway.

Stable Cash Runway: SOS has sufficient cash runway for more than a year based on its current free cash flow.

Forecast Cash Runway: Insufficient data to determine if SOS has enough cash runway if its free cash flow continues to grow or shrink based on historical rates.


What is Sosandar current dividend yield, its reliability and sustainability?

Dividend Yield vs Market

Notable Dividend: Unable to evaluate SOS's dividend yield against the bottom 25% of dividend payers, as the company has not reported any recent payouts.

High Dividend: Unable to evaluate SOS's dividend yield against the top 25% of dividend payers, as the company has not reported any recent payouts.

Stability and Growth of Payments

Stable Dividend: Insufficient data to determine if SOS's dividends per share have been stable in the past.

Growing Dividend: Insufficient data to determine if SOS's dividend payments have been increasing.

Current Payout to Shareholders

Dividend Coverage: Insufficient data to calculate payout ratio to determine if its dividend payments are covered by earnings.

Future Payout to Shareholders

Future Dividend Coverage: No need to calculate the sustainability of SOS's dividend in 3 years as they are not forecast to pay a notable one for the UK market.

Next Steps


How experienced are the management team and are they aligned to shareholders interests?


Average board tenure


Ali Hall (46 yo)

no data




Ms. Alison S. Hall, also known as Ali, is Co-Founder of Sosandar plc and serves as Co-Chief Executive Officer and has been its Director since November 2, 2017. Ms. Hall serves as Joint Chief Executive Offi...

CEO Compensation Analysis

Compensation vs Market: Ali's total compensation ($USD197.48K) is below average for companies of similar size in the UK market ($USD326.38K).

Compensation vs Earnings: Ali's compensation has been consistent with company performance over the past year.

Board Members

Experienced Board: SOS's board of directors are considered experienced (3.8 years average tenure).


Who are the major shareholders and have insiders been buying or selling?

Insider Trading Volume

Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.

Recent Insider Transactions

Ownership Breakdown

Dilution of Shares: Shareholders have been diluted in the past year, with total shares outstanding growing by 15%.

Top Shareholders

Company Information

Sosandar Plc's employee growth, exchange listings and data sources

Key Information

  • Name: Sosandar Plc
  • Ticker: SOS
  • Exchange: AIM
  • Founded: NaN
  • Industry: Apparel, Accessories and Luxury Goods
  • Sector: Consumer Durables
  • Market Cap: UK£65.227m
  • Shares outstanding: 221.11m
  • Website:

Number of Employees


  • Sosandar Plc
  • 40 Water Lane
  • Wilmslow
  • Cheshire
  • SK9 5AP
  • United Kingdom


Company Analysis and Financial Data Status

All financial data provided by Standard & Poor's Capital IQ.
DataLast Updated (UTC time)
Company Analysis2021/09/28 22:06
End of Day Share Price2021/09/28 00:00
Annual Earnings2021/03/31

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.