Freckle Ltd., together with its subsidiaries, provides media measurement and identity solutions in the United States and internationally.
Mediocre balance sheet and overvalued.
Share Price & News
How has Freckle's share price performed over time and what events caused price changes?
Latest Share Price and Events
Stable Share Price: FRKL has not had significant price volatility in the past 3 months.
7 Day Return
CA Interactive Media and Services
1 Year Return
CA Interactive Media and Services
Return vs Industry: Insufficient data to determine how FRKL performed against the Canadian Interactive Media and Services industry.
Return vs Market: Insufficient data to determine how FRKL performed against the Canadian Market.
Price Volatility Vs. Market
How volatile is Freckle's share price compared to the market and industry in the last 5 years?
Simply Wall St News
3 weeks ago | Simply Wall StDo Institutions Own Freckle Ltd. (CVE:FRKL) Shares?
2 months ago | Simply Wall StHave Insiders Been Buying Freckle Ltd. (CVE:FRKL) Shares?
3 months ago | Simply Wall StHere's Why Freckle (CVE:FRKL) Must Use Its Cash Wisely
Is Freckle undervalued compared to its fair value and its price relative to the market?
Price to Book (PB) ratio
Share Price vs. Fair Value
Below Fair Value: Insufficient data to calculate FRKL's fair value to establish if it is undervalued.
Significantly Below Fair Value: Insufficient data to calculate FRKL's fair value to establish if it is undervalued.
Price To Earnings Ratio
PE vs Industry: FRKL is unprofitable, so we can't compare its PE Ratio to the Interactive Media and Services industry average.
PE vs Market: FRKL is unprofitable, so we can't compare its PE Ratio to the Canadian market.
Price to Earnings Growth Ratio
PEG Ratio: Insufficient data to calculate FRKL's PEG Ratio to determine if it is good value.
Price to Book Ratio
PB vs Industry: FRKL is good value based on its PB Ratio (2.1x) compared to the CA Interactive Media and Services industry average (2.3x).
How is Freckle forecast to perform in the next 1 to 3 years based on estimates from 0 analysts?
Forecasted Media industry annual growth in earnings
In this section we usually present revenue and earnings growth projections based on the consensus estimates of professional analysts to help investors understand the company’s ability to generate profit. But as Freckle has not provided enough past data and has no analyst forecast, its future earnings cannot be reliably calculated by extrapolating past data or using analyst predictions.
This is quite a rare situation as 97% of companies covered by SimplyWall St do have past financial data.
- Take a look at our analysis of FRKL’s management and see if the CEO’s compensation is within a reasonable range, who is on the board and if insiders have been trading lately.
- Freckle competitive advantages and company strategy can generally be found in its financial reports archived here.
- Explore growth companies in the Media industry.
How has Freckle performed over the past 5 years?
Last years earnings growth
Earnings and Revenue History
Quality Earnings: FRKL is currently unprofitable.
Growing Profit Margin: FRKL is currently unprofitable.
Past Earnings Growth Analysis
Earnings Trend: Insufficient data to determine if FRKL's year-on-year earnings growth rate was positive over the past 5 years.
Accelerating Growth: Unable to compare FRKL's earnings growth over the past year to its 5-year average as it is currently unprofitable
Earnings vs Industry: FRKL is unprofitable, making it difficult to compare its past year earnings growth to the Interactive Media and Services industry (5.5%).
Return on Equity
High ROE: FRKL has a negative Return on Equity (-356.69%), as it is currently unprofitable.
How is Freckle's financial position?
Financial Position Analysis
Short Term Liabilities: FRKL's short term assets (CA$3.8M) exceed its short term liabilities (CA$1.3M).
Long Term Liabilities: FRKL's short term assets (CA$3.8M) exceed its long term liabilities (CA$37.6K).
Debt to Equity History and Analysis
Debt Level: FRKL's debt to equity ratio (1.7%) is considered satisfactory.
Reducing Debt: Insufficient data to determine if FRKL's debt to equity ratio has reduced over the past 5 years.
Cash Runway Analysis
For companies that have on average been loss making in the past we assess whether they have at least 1 year of cash runway.
Stable Cash Runway: FRKL has less than a year of cash runway based on its current free cash flow.
Forecast Cash Runway: FRKL has less than a year of cash runway if free cash flow continues to reduce at historical rates of -31.8% each year
What is Freckle's current dividend yield, its reliability and sustainability?
Dividend Yield vs Market
Notable Dividend: Unable to evaluate FRKL's dividend yield against the bottom 25% of dividend payers, as the company has not reported any payouts.
High Dividend: Unable to evaluate FRKL's dividend yield against the top 25% of dividend payers, as the company has not reported any payouts.
Stability and Growth of Payments
Stable Dividend: Insufficient data to determine if FRKL's dividends per share have been stable in the past.
Growing Dividend: Insufficient data to determine if FRKL's dividend payments have been increasing.
Current Payout to Shareholders
Dividend Coverage: Insufficient data to calculate payout ratio to determine if its dividend payments are covered by earnings.
Future Payout to Shareholders
Future Dividend Coverage: No need to calculate the sustainability of FRKL's dividend in 3 years as they are not forecast to pay a notable one for the Canadian market.
How experienced are the management team and are they aligned to shareholders interests?
Average management tenure
Neil Sweeney (43yo)
Mr. Neil Sweeney, MBA, has been Founder, Chairman, President and Chief Executive Officer of Freckle Ltd. since October 03, 2014. He is global data company specializing in media measurement and identity. Mr ...
CEO Compensation Analysis
Compensation vs Market: Neil's total compensation ($USD66.27K) is below average for companies of similar size in the Canadian market ($USD158.50K).
Compensation vs Earnings: Insufficient data to compare Neil's compensation with company performance.
|Senior Vice President of Product||2.25yrs||CA$196.28k||0.0011% CA$62.3|
|Chief Revenue Officer||1.25yrs||CA$379.61k||no data|
|Vice President||no data||no data||0.0023% CA$125.0|
|Chief Financial Officer||0.50yr||no data||0.11% CA$6.0k|
|Head of People||no data||no data||0.0058% CA$312.3|
|Senior Vice President of Global Partnerships||no data||no data||no data|
Experienced Management: FRKL's management team is not considered experienced ( 1.8 years average tenure), which suggests a new team.
|Independent Director||1.25yrs||no data||0.60% CA$32.4k|
|Independent Director||1.25yrs||no data||0.046% CA$2.5k|
|Director||0.17yr||no data||1.73% CA$93.8k|
|Independent Director||1.25yrs||no data||0.29% CA$15.9k|
Experienced Board: FRKL's board of directors are not considered experienced ( 1.3 years average tenure), which suggests a new board.
Who are the major shareholders and have insiders been buying or selling?
Insider Trading Volume
Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.
Recent Insider Transactions
Dilution of Shares: FRKL only recently listed within the past 12 months, with total shares outstanding growing by 72.2% in the past year..
Freckle Ltd.'s company bio, employee growth, exchange listings and data sources
- Name: Freckle Ltd.
- Ticker: FRKL
- Exchange: TSXV
- Industry: Interactive Media and Services
- Sector: Media
- Market Cap: CA$5.413m
- Shares outstanding: 216.52m
- Website: https://freckleiot.com
Number of Employees
- Freckle Ltd.
- 409 King Street West
- Suite 400
- M5V 1K1
|Ticker||Exchange||Primary Security||Security Type||Country||Currency||Listed on|
|FRKL||TSXV (TSX Venture Exchange)||Yes||Common Shares||CA||CAD||Jun 2019|
|KNOL.F||OTCPK (Pink Sheets LLC)||Yes||Common Shares||US||USD||Jun 2019|
Freckle Ltd., together with its subsidiaries, provides media measurement and identity solutions in the United States and internationally. It offers Freckle, a tool that allows advertisers and brands to measure the effectiveness of the media in driving consumers to the desired location, as well as provides audience data for targeting in platforms. The company also provides Killi, a consumer-facing mobile application, which enables consumers to control their identity by selecting which pieces of personal information they would like to share with brands in exchange for money. In addition, it offers target segment, first-party data, and footfall reporting solutions. Freckle Ltd. is based in Toronto, Canada.
Company Analysis and Financial Data Status
|Data||Last Updated (UTC time)|
|Company Analysis||2020/04/07 05:38|
|End of Day Share Price||2020/04/06 00:00|
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.