| Snowflake Score | |
|---|---|
| Valuation | 3/6 |
| Future Growth | 0/6 |
| Past Performance | 0/6 |
| Financial Health | 5/6 |
| Dividends | 0/6 |
PPL Stock Overview
Pureprofile Ltd, a data and insights organization, provides online research and digital advertising services for agencies, marketers, researchers, and publishers in Australia and internationally.
Pureprofile Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | AU$0.047 |
| 52 Week High | AU$0.088 |
| 52 Week Low | AU$0.026 |
| Beta | 1.08 |
| 1 Month Change | 2.17% |
| 3 Month Change | 0% |
| 1 Year Change | 51.61% |
| 3 Year Change | 308.70% |
| 5 Year Change | -83.21% |
| Change since IPO | -90.60% |
Recent News & Updates
Is Pureprofile (ASX:PPL) Using Too Much Debt?
David Iben put it well when he said, 'Volatility is not a risk we care about. What we care about is avoiding the...
Is It Time To Consider Buying Pureprofile Ltd (ASX:PPL)?
While Pureprofile Ltd ( ASX:PPL ) might not be the most widely known stock at the moment, it led the ASX gainers with a...
Is Pureprofile (ASX:PPL) Using Too Much Debt?
Legendary fund manager Li Lu (who Charlie Munger backed) once said, 'The biggest investment risk is not the volatility...
Shareholder Returns
| PPL | AU Media | AU Market | |
|---|---|---|---|
| 7D | 0% | -0.5% | 1.0% |
| 1Y | 51.6% | -20.8% | -7.9% |
Return vs Industry: PPL exceeded the Australian Media industry which returned -20.8% over the past year.
Return vs Market: PPL exceeded the Australian Market which returned -7.9% over the past year.
Price Volatility
| PPL volatility | |
|---|---|
| PPL Average Weekly Movement | 9.1% |
| Media Industry Average Movement | 8.0% |
| Market Average Movement | 10.6% |
| 10% most volatile stocks in AU Market | 17.5% |
| 10% least volatile stocks in AU Market | 4.7% |
Stable Share Price: PPL is not significantly more volatile than the rest of Australian stocks over the past 3 months, typically moving +/- 9% a week.
Volatility Over Time: PPL's weekly volatility (9%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 2000 | n/a | Martin Filz | https://pureprofile.investorportal.com.au |
Pureprofile Ltd, a data and insights organization, provides online research and digital advertising services for agencies, marketers, researchers, and publishers in Australia and internationally. The company operates through three segments: Data & Insights; Pure amplify Media AU; and Pure
Pureprofile Fundamentals Summary
| PPL fundamental statistics | |
|---|---|
| Market Cap | AU$52.03m |
| Earnings (TTM) | -AU$2.54m |
| Revenue (TTM) | AU$36.41m |
1.4x
P/S Ratio-20.5x
P/E RatioIs PPL overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| PPL income statement (TTM) | |
|---|---|
| Revenue | AU$36.41m |
| Cost of Revenue | AU$29.39m |
| Gross Profit | AU$7.02m |
| Other Expenses | AU$9.56m |
| Earnings | -AU$2.54m |
Last Reported Earnings
Dec 31, 2021
Next Earnings Date
n/a
| Earnings per share (EPS) | -0.0023 |
| Gross Margin | 19.28% |
| Net Profit Margin | -6.97% |
| Debt/Equity Ratio | 62.3% |
How did PPL perform over the long term?
See historical performance and comparisonValuation
Is PPL undervalued compared to its fair value, analyst forecasts and its price relative to the market?
Valuation Score
3/6Valuation Score 3/6
Price-To-Sales vs Peers
Price-To-Sales vs Industry
Price-To-Sales vs Fair Ratio
Below Fair Value
Significantly Below Fair Value
Analyst Forecast
Key Valuation Metric
Which metric is best to use when looking at relative valuation for PPL?
Other financial metrics that can be useful for relative valuation.
| What is PPL's n/a Ratio? | |
|---|---|
| n/a Ratio | 0x |
| n/a | n/a |
| Market Cap | AU$52.03m |
| Key Statistics | |
|---|---|
| Enterprise Value/Revenue | 1.4x |
| Enterprise Value/EBITDA | -19.4x |
| PEG Ratio | n/a |
Price to Sales Ratio vs Peers
How does PPL's PS Ratio compare to its peers?
| PPL PS Ratio vs Peers |
|---|
| Company | PS | Estimated Growth | Market Cap |
|---|---|---|---|
| Peer Average | 1.5x | ||
NCL Netccentric | 1.9x | n/a | AU$22.6m |
GTN GTN | 0.7x | 7.7% | AU$106.6m |
EGG Enero Group | 0.6x | -16.0% | AU$274.8m |
MXO Motio | 2.8x | n/a | AU$11.6m |
PPL Pureprofile | 1.4x | n/a | AU$52.0m |
Price-To-Sales vs Peers: PPL is good value based on its Price-To-Sales Ratio (1.4x) compared to the peer average (1.5x).
Price to Earnings Ratio vs Industry
How does PPL's PE Ratio compare vs other companies in the Global Media Industry?
Price-To-Sales vs Industry: PPL is expensive based on its Price-To-Sales Ratio (1.4x) compared to the Global Media industry average (1.2x)
Price to Sales Ratio vs Fair Ratio
What is PPL's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.
| Fair Ratio | |
|---|---|
| Current PS Ratio | 1.4x |
| Fair PS Ratio | n/a |
Price-To-Sales vs Fair Ratio: Insufficient data to calculate PPL's Price-To-Sales Fair Ratio for valuation analysis.
Share Price vs Fair Value
What is the Fair Price of PPL when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.
Below Fair Value: PPL (A$0.05) is trading below our estimate of fair value (A$0.76)
Significantly Below Fair Value: PPL is trading below fair value by more than 20%.
Analyst Price Targets
What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?
Analyst Forecast: Insufficient data to show price forecast.
Discover undervalued companies
Future Growth
How is Pureprofile forecast to perform in the next 1 to 3 years based on estimates from 0 analysts?
Future Growth Score
0/6Future Growth Score 0/6
Earnings vs Savings Rate
Earnings vs Market
High Growth Earnings
Revenue vs Market
High Growth Revenue
Future ROE
13.2%
Forecasted Media industry annual growth in earnings
In this section we usually present revenue and earnings growth projections based on the consensus estimates of professional analysts to help investors understand the company’s ability to generate profit. But as Pureprofile has not provided enough past data and has no analyst forecast, its future earnings cannot be reliably calculated by extrapolating past data or using analyst predictions.
This is quite a rare situation as 97% of companies covered by SimplyWall St do have past financial data.
Discover growth companies
- Examine whether Pureprofile is trading at an attractive price based on how much it is expected to earn in the future, and relative to its industry peers and the wider market.
- Pureprofile competitive advantages and company strategy can generally be found in its financial reports archived here.
Past Performance
How has Pureprofile performed over the past 5 years?
Past Performance Score
0/6Past Performance Score 0/6
Quality Earnings
Growing Profit Margin
Earnings Trend
Accelerating Growth
Earnings vs Industry
High ROE
11.7%
Historical annual earnings growth
Earnings and Revenue History
Quality Earnings: PPL is currently unprofitable.
Growing Profit Margin: PPL is currently unprofitable.
Past Earnings Growth Analysis
Earnings Trend: PPL is unprofitable, but has reduced losses over the past 5 years at a rate of 11.7% per year.
Accelerating Growth: Unable to compare PPL's earnings growth over the past year to its 5-year average as it is currently unprofitable
Earnings vs Industry: PPL is unprofitable, making it difficult to compare its past year earnings growth to the Media industry (16.3%).
Return on Equity
High ROE: PPL has a negative Return on Equity (-52.64%), as it is currently unprofitable.
Discover strong past performing companies
Financial Health
How is Pureprofile's financial position?
Financial Health Score
5/6Financial Health Score 5/6
Short Term Liabilities
Long Term Liabilities
Debt Level
Reducing Debt
Stable Cash Runway
Forecast Cash Runway
Financial Position Analysis
Short Term Liabilities: PPL's short term assets (A$13.5M) exceed its short term liabilities (A$11.6M).
Long Term Liabilities: PPL's short term assets (A$13.5M) exceed its long term liabilities (A$5.0M).
Debt to Equity History and Analysis
Debt Level: PPL has more cash than its total debt.
Reducing Debt: PPL's debt to equity ratio has increased from 18.7% to 62.3% over the past 5 years.
Balance Sheet
Cash Runway Analysis
For companies that have on average been loss making in the past we assess whether they have at least 1 year of cash runway.
Stable Cash Runway: Whilst unprofitable PPL has sufficient cash runway for more than 3 years if it maintains its current positive free cash flow level.
Forecast Cash Runway: PPL is unprofitable but has sufficient cash runway for more than 3 years, due to free cash flow being positive and growing by 26.9% per year.
Discover healthy companies
Dividend
What is Pureprofile current dividend yield, its reliability and sustainability?
Dividend Score
0/6Dividend Score 0/6
Notable Dividend
High Dividend
Stable Dividend
Growing Dividend
Earnings Coverage
Cash Flow Coverage
Dividend Yield vs Market
Notable Dividend: Unable to evaluate PPL's dividend yield against the bottom 25% of dividend payers, as the company has not reported any recent payouts.
High Dividend: Unable to evaluate PPL's dividend yield against the top 25% of dividend payers, as the company has not reported any recent payouts.
Stability and Growth of Payments
Stable Dividend: Insufficient data to determine if PPL's dividends per share have been stable in the past.
Growing Dividend: Insufficient data to determine if PPL's dividend payments have been increasing.
Earnings Payout to Shareholders
Earnings Coverage: Insufficient data to calculate payout ratio to determine if its dividend payments are covered by earnings.
Cash Payout to Shareholders
Cash Flow Coverage: Unable to calculate sustainability of dividends as PPL has not reported any payouts.
Discover strong dividend paying companies
Management
How experienced are the management team and are they aligned to shareholders interests?
4.1yrs
Average management tenure
CEO
Martin Filz
2yrs
Tenure
AU$672,975
Compensation
Mr. Martin Filz serves as the Chief Executive Officer of Pureprofile Ltd since August 3, 2020 and serves as its Managing Director since September 2, 2020. He is Director of Pureprofile Ltd since September...
CEO Compensation Analysis
Compensation vs Market: Martin's total compensation ($USD463.93K) is above average for companies of similar size in the Australian market ($USD279.73K).
Compensation vs Earnings: Insufficient data to compare Martin's compensation with company performance.
Leadership Team
Experienced Management: PPL's management team is considered experienced (4.1 years average tenure).
Board Members
Experienced Board: PPL's board of directors are not considered experienced ( 1.9 years average tenure), which suggests a new board.
Ownership
Who are the major shareholders and have insiders been buying or selling?
Insider Trading Volume
Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.
Recent Insider Transactions
Ownership Breakdown
Dilution of Shares: Shareholders have been diluted in the past year, with total shares outstanding growing by 4.6%.
Top Shareholders
Company Information
Pureprofile Ltd's employee growth, exchange listings and data sources
Key Information
- Name: Pureprofile Ltd
- Ticker: PPL
- Exchange: ASX
- Founded: 2000
- Industry: Advertising
- Sector: Media
- Implied Market Cap: AU$52.030m
- Shares outstanding: 1.11b
- Website: https://pureprofile.investorportal.com.au
Number of Employees
Location
- Pureprofile Ltd
- 263 Riley Street
- Surry Hills
- New South Wales
- 2010
- Australia
Listings
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2022/08/07 00:00 |
| End of Day Share Price | 2022/08/05 00:00 |
| Earnings | 2021/12/31 |
| Annual Earnings | 2021/06/30 |
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.