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CountPlus ASX:CUP Stock Report

Last Price


Market Cap







06 Oct, 2022


Company Financials +
CUP fundamental analysis
Snowflake Score
Future Growth3/6
Past Performance1/6
Financial Health6/6

CUP Stock Overview

CountPlus Limited, together with its subsidiaries, provides accounting, business advisory, and financial planning services in Australia.

CountPlus Competitors

Price History & Performance

Summary of all time highs, changes and price drops for CountPlus
Historical stock prices
Current Share PriceAU$0.73
52 Week HighAU$1.04
52 Week LowAU$0.56
1 Month Change-5.20%
3 Month Change7.35%
1 Year Change-18.44%
3 Year Change-30.48%
5 Year Change8.15%
Change since IPO-54.37%

Recent News & Updates

Aug 30
CountPlus' (ASX:CUP) Dividend Will Be Increased To A$0.02

CountPlus' (ASX:CUP) Dividend Will Be Increased To A$0.02

CountPlus Limited ( ASX:CUP ) has announced that it will be increasing its dividend from last year's comparable payment...

Shareholder Returns

CUPAU Professional ServicesAU Market

Return vs Industry: CUP underperformed the Australian Professional Services industry which returned -12.8% over the past year.

Return vs Market: CUP underperformed the Australian Market which returned -7.1% over the past year.

Price Volatility

Is CUP's price volatile compared to industry and market?
CUP volatility
CUP Average Weekly Movement4.1%
Professional Services Industry Average Movement6.0%
Market Average Movement9.4%
10% most volatile stocks in AU Market16.7%
10% least volatile stocks in AU Market4.3%

Stable Share Price: CUP is less volatile than 75% of Australian stocks over the past 3 months, typically moving +/- 4% a week.

Volatility Over Time: CUP's weekly volatility (4%) has been stable over the past year.

About the Company

2006n/aHugh Humphrey

CountPlus Limited, together with its subsidiaries, provides accounting, business advisory, and financial planning services in Australia. The company operates through Accounting, Financial Planning, Financial Services, and Other segments. It offers tax, assurance, audit, and corporate advisory services; financial planning; loans commission, and leasing commission services; and information technology, legal, conference, and insurance services.

CountPlus Fundamentals Summary

How do CountPlus's earnings and revenue compare to its market cap?
CUP fundamental statistics
Market CapAU$80.03m
Earnings (TTM)AU$5.11m
Revenue (TTM)AU$85.29m


P/E Ratio


P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report
CUP income statement (TTM)
Cost of RevenueAU$0
Gross ProfitAU$85.29m
Other ExpensesAU$80.18m

Last Reported Earnings

Jun 30, 2022

Next Earnings Date


Earnings per share (EPS)0.047
Gross Margin100.00%
Net Profit Margin5.99%
Debt/Equity Ratio11.1%

How did CUP perform over the long term?

See historical performance and comparison



Current Dividend Yield


Payout Ratio
We’ve recently updated our valuation analysis.


Is CUP undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score


Valuation Score 4/6

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Below Fair Value

  • Significantly Below Fair Value

  • Analyst Forecast

Key Valuation Metric

Which metric is best to use when looking at relative valuation for CUP?

Other financial metrics that can be useful for relative valuation.

CUP key valuation metrics and ratios. From Price to Earnings, Price to Sales and Price to Book to Price to Earnings Growth Ratio, Enterprise Value and EBITDA.
Key Statistics
Enterprise Value/Revenue1.1x
Enterprise Value/EBITDA15.2x
PEG Ratio1x

Price to Earnings Ratio vs Peers

How does CUP's PE Ratio compare to its peers?

CUP PE Ratio vs Peers
The above table shows the PE ratio for CUP vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyPEEstimated GrowthMarket Cap
Peer Average47x
QIP QANTM Intellectual Property
VRS Veris
KPG Kelly Partners Group Holdings
CUP CountPlus

Price-To-Earnings vs Peers: CUP is good value based on its Price-To-Earnings Ratio (15.7x) compared to the peer average (47x).

Price to Earnings Ratio vs Industry

How does CUP's PE Ratio compare vs other companies in the Global Professional Services Industry?

Price-To-Earnings vs Industry: CUP is good value based on its Price-To-Earnings Ratio (15.7x) compared to the Global Professional Services industry average (19.4x)

Price to Earnings Ratio vs Fair Ratio

What is CUP's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

CUP PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio15.7x
Fair PE Ratio14.8x

Price-To-Earnings vs Fair Ratio: CUP is expensive based on its Price-To-Earnings Ratio (15.7x) compared to the estimated Fair Price-To-Earnings Ratio (14.8x).

Share Price vs Fair Value

What is the Fair Price of CUP when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: CUP (A$0.73) is trading below our estimate of fair value (A$4.13)

Significantly Below Fair Value: CUP is trading below fair value by more than 20%.

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

Analyst Forecast: Target price is more than 20% higher than the current share price, but analysts are not within a statistically confident range of agreement.

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Future Growth

How is CountPlus forecast to perform in the next 1 to 3 years based on estimates from 3 analysts?

Future Growth Score


Future Growth Score 3/6

  • Earnings vs Savings Rate

  • Earnings vs Market

  • High Growth Earnings

  • Revenue vs Market

  • High Growth Revenue

  • Future ROE


Forecasted annual earnings growth

Earnings and Revenue Growth Forecasts

Analyst Future Growth Forecasts

Earnings vs Savings Rate: CUP's forecast earnings growth (15.1% per year) is above the savings rate (1.8%).

Earnings vs Market: CUP's earnings (15.1% per year) are forecast to grow faster than the Australian market (6.5% per year).

High Growth Earnings: CUP's earnings are forecast to grow, but not significantly.

Revenue vs Market: CUP's revenue (5.9% per year) is forecast to grow faster than the Australian market (3.6% per year).

High Growth Revenue: CUP's revenue (5.9% per year) is forecast to grow slower than 20% per year.

Earnings per Share Growth Forecasts

Future Return on Equity

Future ROE: CUP's Return on Equity is forecast to be low in 3 years time (7.3%).

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Past Performance

How has CountPlus performed over the past 5 years?

Past Performance Score


Past Performance Score 1/6

  • Quality Earnings

  • Growing Profit Margin

  • Earnings Trend

  • Accelerating Growth

  • Earnings vs Industry

  • High ROE


Historical annual earnings growth

Earnings and Revenue History

Quality Earnings: CUP has a large one-off gain of A$2.2M impacting its June 30 2022 financial results.

Growing Profit Margin: CUP's current net profit margins (6%) are lower than last year (6.1%).

Past Earnings Growth Analysis

Earnings Trend: CUP has become profitable over the past 5 years, growing earnings by 31.1% per year.

Accelerating Growth: CUP's earnings growth over the past year (3.5%) is below its 5-year average (31.1% per year).

Earnings vs Industry: CUP earnings growth over the past year (3.5%) underperformed the Professional Services industry 12.3%.

Return on Equity

High ROE: CUP's Return on Equity (8.3%) is considered low.

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Financial Health

How is CountPlus's financial position?

Financial Health Score


Financial Health Score 6/6

  • Short Term Liabilities

  • Long Term Liabilities

  • Debt Level

  • Reducing Debt

  • Debt Coverage

  • Interest Coverage

Financial Position Analysis

Short Term Liabilities: CUP's short term assets (A$300.2M) exceed its short term liabilities (A$285.6M).

Long Term Liabilities: CUP's short term assets (A$300.2M) exceed its long term liabilities (A$54.4M).

Debt to Equity History and Analysis

Debt Level: CUP has more cash than its total debt.

Reducing Debt: CUP's debt to equity ratio has reduced from 23.2% to 11.1% over the past 5 years.

Debt Coverage: CUP's debt is well covered by operating cash flow (84.7%).

Interest Coverage: CUP's interest payments on its debt are well covered by EBIT (3.1x coverage).

Balance Sheet

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What is CountPlus's current dividend yield, its reliability and sustainability?

Dividend Score


Dividend Score 3/6

  • Notable Dividend

  • High Dividend

  • Stable Dividend

  • Growing Dividend

  • Earnings Coverage

  • Cash Flow Coverage


Current Dividend Yield

Dividend Yield vs Market

CountPlus Dividend Yield vs Market
How does CountPlus dividend yield compare to the market?
SegmentDividend Yield
Company (CountPlus)5.5%
Market Bottom 25% (AU)2.7%
Market Top 25% (AU)6.9%
Industry Average (Professional Services)4.0%
Analyst forecast in 3 Years (CountPlus)7.3%

Notable Dividend: CUP's dividend (5.48%) is higher than the bottom 25% of dividend payers in the Australian market (2.73%).

High Dividend: CUP's dividend (5.48%) is low compared to the top 25% of dividend payers in the Australian market (6.86%).

Stability and Growth of Payments

Stable Dividend: CUP's dividend payments have been volatile in the past 10 years.

Growing Dividend: CUP's dividend payments have fallen over the past 10 years.

Earnings Payout to Shareholders

Earnings Coverage: At its current payout ratio (76.4%), CUP's payments are covered by earnings.

Cash Payout to Shareholders

Cash Flow Coverage: At its current cash payout ratio (77.5%), CUP's dividend payments are covered by cash flows.

Discover strong dividend paying companies


How experienced are the management team and are they aligned to shareholders interests?


Average management tenure


Hugh Humphrey



Mr. Hugh Humphrey is Chief Executive Officer and Managing Director at CountPlus Limited since July 1, 2022. He serves as Director of CountPlus Limited since July 1, 2021. He served as the Director of Cha...

Leadership Team

Experienced Management: CUP's management team is considered experienced (2.8 years average tenure).

Board Members

Experienced Board: CUP's board of directors are considered experienced (5.1 years average tenure).


Who are the major shareholders and have insiders been buying or selling?

Insider Trading Volume

Insider Buying: CUP insiders have bought more shares than they have sold in the past 3 months.

Recent Insider Transactions

ASX:CUP Recent Insider Transactions by Companies or Individuals
DateValueNameEntityRoleSharesMax Price
15 Sep 22BuyAU$23,700Raymond KellermanIndividual30,000AU$0.79
08 Sep 22BuyAU$11,950Hugh HumphreyIndividual15,000AU$0.80
07 Sep 22BuyAU$14,994Raymond KellermanIndividual20,000AU$0.75
01 Sep 22BuyAU$10,031Hugh HumphreyIndividual13,605AU$0.74
31 Aug 22BuyAU$107,980Raymond KellermanIndividual150,000AU$0.72
23 Mar 22BuyAU$35,584Raymond KellermanIndividual50,810AU$0.70
21 Mar 22BuyAU$69,433Raymond KellermanIndividual99,190AU$0.70
09 Mar 22BuyAU$3,554,793Ryder Investment Management Pty LimitedCompany4,755,968AU$0.93
01 Mar 22BuyAU$75,520Raymond KellermanIndividual100,000AU$0.76
28 Feb 22BuyAU$74,930Raymond KellermanIndividual100,000AU$0.75
13 Dec 21BuyAU$10,025Matthew RoweIndividual10,000AU$1.00
13 Dec 21BuyAU$20,924Raymond KellermanIndividual20,924AU$1.00
09 Dec 21BuyAU$8,226Raymond KellermanIndividual8,309AU$0.99
09 Dec 21BuyAU$4,950Matthew RoweIndividual5,000AU$0.99
07 Dec 21BuyAU$9,662Raymond KellermanIndividual9,767AU$0.99
06 Dec 21BuyAU$8,910Raymond KellermanIndividual9,000AU$0.99
02 Dec 21BuyAU$19,800Matthew RoweIndividual20,000AU$0.99
29 Nov 21BuyAU$18,220Raymond KellermanIndividual19,000AU$0.96
26 Nov 21BuyAU$9,900Raymond KellermanIndividual10,000AU$0.99
25 Nov 21BuyAU$23,910Matthew RoweIndividual23,910AU$1.00
25 Nov 21BuyAU$22,770Raymond KellermanIndividual23,000AU$0.99
24 Nov 21BuyAU$5,590Matthew RoweIndividual5,590AU$1.00
22 Nov 21BuyAU$16,197Matthew RoweIndividual15,903AU$1.02
19 Nov 21BuyAU$60,934Matthew RoweIndividual63,543AU$1.02
17 Nov 21BuyAU$31,306Matthew RoweIndividual31,054AU$1.01

Ownership Breakdown

What is the ownership structure of CUP?
Owner TypeNumber of SharesOwnership Percentage
Private Companies3,469,1613.2%
Individual Insiders11,918,05810.9%
General Public38,626,98835.2%

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.

Top Shareholders

Top 25 shareholders own 64.77% of the company
OwnershipNameSharesCurrent ValueChange %Portfolio %
First Sentier Investors (Australia) IM Ltd
Ryder Investment Management Pty Limited
Barry Lambert
4,064,729A$3.0m0%no data
Raymond Kellerman
2,450,000A$1.8m8.89%no data
Matthew Rowe
2,235,000A$1.6m-13.2%no data
Mirrabooka Investments Limited
Santos L Helper Pty Ltd
2,100,000A$1.5m0%no data
MAM Pty Limited
Zanacorp Financial Group Pty Ltd, Asset Management Arm
Colonial First State Investments Limited
Harvey Investment Company Pty Ltd
835,561A$610.0k0%no data
Michael Beddoes
800,000A$584.0k0%no data
Szerenke Zanca
762,500A$556.6k52.5%no data
Joseph Zanca
762,500A$556.6k52.5%no data
Lawrence Group
533,600A$389.5k0%no data
Andrew Conway
250,000A$182.5k0%no data
Vanessa Teague
250,000A$182.5k0%no data
Catherine Hill
200,000A$146.0k0%no data
Laurent Toussaint
50,000A$36.5k150%no data
Hugh Humphrey
28,605A$20.9k0%no data
Graham McGeagh
28,330A$20.7k0%no data
Dimensional Fund Advisors LP
15,809A$11.5k0.52%no data
Andrew Kennedy
10,394A$7.6k0%no data
Alison Ledger
10,000A$7.3k0%no data
Andrew McGill
10,000A$7.3k0%no data

Company Information

CountPlus Limited's employee growth, exchange listings and data sources

Key Information

  • Name: CountPlus Limited
  • Ticker: CUP
  • Exchange: ASX
  • Founded: 2006
  • Industry: Research and Consulting Services
  • Sector: Commercial Services
  • Implied Market Cap: AU$80.034m
  • Shares outstanding: 109.64m
  • Website:

Number of Employees


  • CountPlus Limited
  • 1 Chifley Square
  • Level 8
  • Sydney
  • New South Wales
  • 2000
  • Australia


TickerExchangePrimary SecuritySecurity TypeCountryCurrencyListed on
CUPASX (Australian Securities Exchange)YesOrdinary SharesAUAUDDec 2010
CUPCHIA (Chi-X Australia)YesOrdinary SharesAUAUDDec 2010

Company Analysis and Financial Data Status

All financial data provided by Standard & Poor's Capital IQ.
DataLast Updated (UTC time)
Company Analysis2022/10/06 00:00
End of Day Share Price2022/10/06 00:00
Annual Earnings2022/06/30

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.