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2331: Potential Puma Bid Will Drive Future Upside Despite Slightly Higher Risk

Update shared on 12 Dec 2025

Fair value Decreased 0.32%
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AnalystHighTarget's Fair Value
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1Y
4.0%
7D
4.7%

Analysts have trimmed their price target for Li Ning slightly to reflect a modest adjustment in fair value and discount rate assumptions, even as they factor in marginally stronger long term revenue growth and stable profit margins.

What's in the News

  • Li Ning has been identified among potential bidders that are exploring an early-stage review of acquiring German sportswear brand Puma, alongside ANTA Sports and ASICS. (Bloomberg/Reuters)
  • The company has stated it has not engaged in any substantive negotiations or evaluations regarding a Puma transaction and emphasized its continued focus on developing the Li Ning brand. (Reuters)
  • Puma’s largest shareholder Artemis is reviewing strategic options for its 29% stake, which could influence any potential bid in which Li Ning might later participate. (Reuters)

Valuation Changes

  • Fair Value: Trimmed slightly from HK$33.58 to HK$33.47, reflecting a minor downward adjustment in intrinsic value estimates.
  • Discount Rate: Raised modestly from 8.74% to about 8.98%, signaling a slightly higher required return applied to future cash flows.
  • Revenue Growth: Increased slightly from about 9.07% to about 9.45%, indicating a marginally more optimistic long term top line outlook.
  • Net Profit Margin: Edged up from about 10.32% to about 10.33%, implying essentially stable profitability assumptions.
  • Future P/E: Lowered slightly from 26.08x to about 25.68x, suggesting a marginally less demanding valuation multiple on projected earnings.

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Disclaimer

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